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At Honda R&D Europe (UK) Ltd, we understand that people need to be at the centre of digital innovation to enable better experiences, lifestyles and improved well-being, while minimizing unintended consequences. We are developing and integrating robust psychological theory and behavioural science to inform business decisions that uphold Honda’s philosophy “to be a company that society wants to exist.”
We are looking for a well-rounded psychologist or behavioural scientist to support the transition from fundamental theory to practice. The successful candidate will join our Advanced Planning and Research UK (APRUK) team within the Digital Innovation Research Division, which focuses on evidence-based digital innovation beyond Honda’s current business. The team uses sensing, scenario planning and behavioural research to understand people’s needs and promote digital solutions that support those needs using our in-house technical capability.
This role requires supporting a wide variety of research projects and activities, including desk-based research (e.g., literature reviews), supplier engagement and management, small-scale in-house studies, data analysis and generating insights, as well as creating coherent documentation to share key insights with internal and external audiences.
We work closely with teams across the business, particularly in the UK with the Decentralised Technology Lab (DTL), to identify opportunities that deliver societal value, unique technology, and business sustainability for roll-out to Global Honda. We also provide consultancy and support to apply the behavioural science lens to existing research questions and business challenges. Stakeholder management is a key requirement, with an emphasis on high-quality work and meeting agreed timelines. Strong communication skills are essential for building relationships and developing a broad network inside and outside the company. The ideal candidate is a proactive, adaptable, empathetic collaborator with a positive attitude.
Main Responsibilities
* Conduct literature reviews to support research projects in behavioural science and psychology.
* Analyse quantitative survey data, extract insights, and communicate findings effectively.
* Assist in designing and interpreting behavioural science experiments and studies for internal and external audiences.
* Support the development of reports, presentations, and summaries for internal and external stakeholders.
* Stay up to date with the latest research in behavioural science and psychology.
* Research and explore new/emerging trends across different areas of psychology and behavioral science.
* Engage in workshops, networking and seminars to support ecosystem engagement.
* The role may require travel within the UK and EU to attend conferences, suppliers, workshops and seminars.
Qualifications, skills and experience
Required
* University degree-level in Behavioural Science, Psychology, or a related field
* Significant experience in a commercial context driven by business or customer needs
* Strong analytical skills with experience in quantitative, qualitative, or mixed methods research
* Proficiency in traditional statistical methods and data analysis tools (e.g., SPSS, R, Python)
* Ability to synthesize complex information into clear, actionable insights
* Ability to work collaboratively in a multidisciplinary environment
* Excellent verbal and written communication skills; ability to adapt communication style for different audiences
* Flexible approach to work in fast-paced or evolving environments
* Takes ownership of tasks and completes them in a timely manner
* Ability to evaluate research validity, methodology, and real-world applicability
* Ability to design small-scale qualitative and quantitative studies across a range of behavioural topics
* Desirable
* Good links with industry or academic institutions
* Skills in data visualisation
* Able to integrate knowledge from psychology, economics, sociology, and decision science
Honda is committed to equal opportunity in the workplace for all employees, temporary workers, contractors, applicants and visitors. We value diversity and strive for a culture of belonging aligned with Honda’s core values. We recruit, hire, train and promote the most qualified individuals without regard to race, origin, religion or belief, gender, sexual orientation, age, disability or any other protected characteristic.
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