Support marketing team with talent management for local campaign shoots.
Own social activation & content strategy in line with brand calendar.
Invent the big social idea & hook as part of the wider campaign and media plan.
Identify the right talent for campaigns (new faces & key VIP drivers) – creation of brand tribes.
Create content for advocacy/social-only campaigns & boost best content on paid media.
Social Commerce
Build a bold social commerce strategy on TikTok Shop, identifying top social sellers and aligning activation with key calendar moments driven by NPD and social gems.
Responsible for Amazon Prime Day plans and activation – selecting key influencers, products, and messaging, working alongside the e.com activation team.
Boost trend-led “pull” content.
Ownership of reactive media pool to boost trend-led content.
Relationships
Own relationships with talent & agents used in paid campaigns.
Identify the right talent – creation of brand tribes & tracking influencer performance in Tracker for paid campaigns.
Paid Performance Reporting
Drive performance of share of voice on social platforms and report monthly.
Post-campaign analysis of influencer campaigns via Traackr reporting.
Track & report CPV / CPE & optimize spends.
WHO YOU ARE
- Skills in influencer marketing, social content creation, platform expertise, reporting, new formats, and talent management.
- Creative eye with attention to detail.
- Passion for sharing socially relevant information.
- Ability to work & communicate effectively with key stakeholders.
- Experience working in a fast-paced, demanding workplace.
- Team player who collaborates and supports the wider team.
- Proficient in creating and maintaining an authentic brand voice across social media platforms.
- Knowledge of social media management and analytics tools.
WHAT WE OFFER
Our industry-leading benefits package includes perks like money-saving offers, free mortgage advice, share options, an enhanced pension plan, up to 60% off brands like YSL, CeraVe, Armani, Kiehl's, and Garnier, private medical and dental insurance, discounted gym memberships, onsite mental health support, enhanced family leave, and paid fertility leave.
We support your growth with masterclasses, leadership programs, and expert talks.
WHO WE ARE
L’Oréal operates in 150 markets worldwide, committed to creating beauty that moves the world and making it inclusive and sustainable. Our brands include L’Oréal Paris, Maybelline New York, Garnier, NYX, and others, dedicated to democratizing beauty and promoting sustainability.
HOW WE RECRUIT
We promote diversity, equity, and inclusion in our hiring practices. We welcome candidates from all backgrounds, experiences, and perspectives. You can apply to up to three jobs within 30 days. Once applied, applications cannot be withdrawn. Please ensure your applications are for roles that match your aspirations.
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