We’re partnering with a premium wellbeing brand (B-corp) with presence in international markets in their search for a Senior Growth Manager. Known for its innovation, quality and deep-rooted expertise, the business has built a loyal following.
This is a fantastic opportunity to drive DTC in a collaborative, entrepreneurial culture where individuals are empowered to take ownership, drive change and make an impact.
It’s an exciting time to join as the brand continues to elevate its digital ecosystem and accelerate direct to consumer growth.
Reporting senior leadership, the successful candidate will own the end-to-end digital and DTC performance strategy, driving profitable growth across ecommerce, paid media, SEO, CRM and social.
The Role
* Manage DTC channel (sales, margin, spend & forecasting)
* Lead performance marketing across paid digital channels (PPC, Shopping, Paid Social).
* Oversee SEO strategy with the internal organic team
* Define and deliver the global social media strategy
* Owning CRM strategy across acquisition, retention and lifecycle
* Drive continuous optimisation and structured A/B testing to maximise conversion, retention and customer lifetime value
* Partnering cross-functionally with Operations, Finance and Innovation
The Person
* Proven growth marketing experience in e-commerce / DTC
* Proven commercial ownership of channel P&L
* Strong expertise across performance marketing, CRM, SEO and website optimisation
* Shopify experience preferred
* Advanced Excel & Google Analytics capability
* Entrepreneurial, hands-on and comfortable in a fast-paced SME environment
This is a high-visibility, high-impact role with real ownership and the opportunity to shape digital growth strategy of an ambitious brand.
For more information please apply immediately