Position Overview
We are looking for a Growth Marketing Managerto join our Emerging Business team within our Portfolio Marketing department. In this role, you will lead demand generation and growth marketing motions across EMEA for the Autodesk Construction Cloud (ACC) portfolio. This person will own growth marketingprograms that deliver MQLs, SQLs, pipeline, and revenue. You will partner closely with Sales, Product Marketing, and Analytics to drive impactful business results.The ideal candidate combines strategic planning with hands-on execution and thrives in lean regional teams.
Responsibilities
1. Integrated Campaigns: Plan and execute multi-channel campaigns (email, paid media, webinars) to drive pipeline
2. Webinar Programs: Own end-to-end webinar execution, including promotion, engagement, and post-event follow-up
3. Paid Media Oversight:Optimize agency performance and ensure ROI across paid channels
4. Sales Alignment: Collaborate with BDR/SDR teams for lead handoff and conversion optimization
5. Performance Analysis: Track KPIs and optimize campaigns based on insights
6. Compliance: Ensure GDPR and regional compliance in all marketing activities
KPIs
7. Marketing Qualified Leads (MQLs)
8. Sales Qualified Leads (SQLs)
9. Pipeline Contribution
10. Cost per Lead (CPL)
11. Webinar Attendance Rate
12. Email Marketing Performance Metrics
13. Paid Media ROI
14. Marketing Sourced ACV
Minimum Qualifications
15. 5+ years in B2B demand generation or growth marketing
16. Bachelor’s degree in marketing, business, or a related field; master’s degree preferred
17. Strong understanding of the sales funnel and lead lifecycle
18. Experience managing webinars, paid media, and email campaigns
19. Familiarity with marketing automation tools and CRM systems (Salesforce, Marketo)
Preferred Qualifications
20. Experience in lean teams and hands-on campaign execution
21. Knowledge of EMEA market dynamics and compliance requirements
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