Our mission is to improve the accessibility, effectiveness and excellence of healthcare product information.
Who we are looking for a Lead User Researcher:
We are looking for a User Researcher who can navigate both B2C and B2B research contexts, gathering valuable insights into a diverse range of user needs, behaviours, and motivations. This role will involve planning and conducting research across individual consumers (healthcare professionals and patients) and business users, using a mix of qualitative and quantitative methods.
You will mentor and coach product managers, designers, and cross-functional teams to ensure our products align with both consumer and enterprise user needs, delivering exceptional user experiences.
What you’ll be doing
* Design and implement research frameworks that address the needs of both B2C users and B2B SaaS customers.
* Plan and execute user research studies, including participant recruitment, interviews, surveys, usability testing, and feedback sessions for diverse audiences.
* Analyse qualitative and quantitative data to uncover trends, pain points, and opportunities across consumer and business user segments.
* Create user personas and map journeys for both consumer and business customers to inform product and design strategies.
* Communicate actionable insights to senior leadership and cross-functional teams, highlighting findings that drive customer satisfaction and product success.
* Validate design concepts through user testing, ensuring intuitive experiences for consumers and efficient, value-driven solutions for B2B clients.
* Collaborate with product managers, UX designers, and developers to translate research into impactful product improvements.
* Champion user needs throughout the product lifecycle, promoting inclusivity, accessibility, and alignment with diverse user requirements.
* Stay current with UX research best practices and support the team in adopting a continuous discovery mindset.
How you'll have an impact:
This role supports Datapharm’s strategic goal of creating user-centric products that meet the needs of healthcare professionals, patients, and business customers, enhancing our reputation as a trusted SaaS provider in the healthcare space.
What you'll need to succeed:
Aptitude, Skills & Abilities
* Strong analytical skills with the ability to synthesise data into insights for diverse user groups.
* Ability to translate complex research findings into practical recommendations for both consumer-facing and business-focused products.
* Excellent communication skills, with the ability to present insights clearly to stakeholders from both consumer and enterprise backgrounds.
Behaviours and Attributes
* Collaborative and proactive approach to working with cross-functional teams.
* User-centric mindset with a commitment to inclusivity and accessibility.
* Ability to mentor and influence others to adopt continuous discovery practices.
Relevant Experience & Qualifications
* 3+ years of experience in user research, with experience in both B2C and B2B research contexts.
* Understanding of healthcare systems and experience in researching healthcare practitioners as well as patients.
* Proven experience conducting user research using a variety of methodologies tailored to consumer and enterprise audiences.
About Datapharm
Datapharm is a fast-growing technology company and SaaS provider in the healthcare space. Our medicines information database, emc’- (electronic medicines compendium - ) is the UK’s most comprehensive, trusted, and accessible source of information on medicines.
Our mission is to improve the accessibility, effectiveness and excellence of healthcare product information.
What's in it for you
* Private Medical Insurance.
* Dental Plan.
* Life Assurance 4x Annual Salary.
* Enhanced Parental Leave.
* Pension Contributions of 10% after 1 year of service.
* Workplace Nursery Scheme.
Don’t meet every single requirement?
At Datapharm we are dedicated to building a diverse, inclusive, and authentic workplace, so if you are excited about this role but your experience does not align perfectly with everything in the job description, we still encourage you to apply. You may be just the right candidate for this role or another within the company.