Job Title: Marketing & Partnerships Manager (Retail)
Location: Home Office based role with up to 50% travel time to Customers, London Atelier, Uk Head Office (Ashford, Kent) & Paris Head Office
Salary: £50,000 per annum, plus bonus and company car.
Job Type: Full time/permanent
We are looking for an experienced Marketing & Partnerships Manager (Retail) to lead retail marketing, merchandising and retail partnerships within the building/home equipment sector. This role will drive commercial growth through strong in-market retail strategies, trade partnerships and outstanding in-store execution across the geographic area.
Key responsibilities:
Develop and execute retail marketing and merchandising strategies to achieve sales, distribution and profitability targets.
Build and manage high-impact partnerships with key retailers, distributors and channel partners; negotiate commercial agreements and promotional plans.
Design and implement RTM (route-to-market) strategies and activation plans tailored to the specificities and customer expectations of the geographic area.
Lead trade marketing campaigns, in-store activations, planograms, visual merchandising and promotional calendar to maximise category performance.
Use market and consumer insights to define target segments, pricing, assortment and shopper propositions.
Monitor KPIs (sales, distribution, sell-through, ROI of promotions) and prepare regular commercial performance reports and forecasts.
Coordinate cross-functional work with sales, product, operations and digital teams to ensure consistent brand and customer experience across channels.
Required experience & skills:
Minimum 5 years experience in marketing, retail and merchandising.
Strong knowledge of retail and commercial challenges in the geographic area, including local specificities and customer expectations, commercial targets and RTM in the building or home equipment sector.
Proven track record of delivering retail growth through partnerships, trade marketing and merchandising programs.
Strong negotiation, stakeholder management and relationship-building skills with retailers and distributors.
Commercial mindset with experience managing budgets, P&L impact and measuring ROI.
Strong project management skills and ability to manage multiple activations across markets