Social Media & Community Lead
This range is provided by Snüz. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Purpose
As Social Media & Community Lead, you will be instrumental in defining, delivering, and elevating our global social presence across all three brands. You’ll be responsible for both shaping the long‑term strategy and ensuring seamless day‑to‑day execution across all platforms, driving brand awareness and engagement.
Description
Reporting to the Global Brand Manager and working alongside the broader marketing team, this is an opportunity for an individual who lives & breathes social and gets their kicks from creating content that sparks inspiration, engagement and conversation.
As Social Media & Community Lead, for an ambitious SME, your role will be fast‑paced and give you the opportunity to work across multiple channels in a fun and supportive environment.
From speaking directly to our social community to planning & publishing content to engage with them, you will be responsible for bringing our brand to life through social.
From new product launches to knowledge sharing, there’s always something to talk about at GSG!
A taste of what you’ll be doing:
* Develop and lead the global organic social media strategy for all three brands (GSG, Snüz and The Little Green Sheep), aligned to brand, community, and commercial goals.
* Shape an Instagram‑first strategy for our global accounts, supported by a secondary approach across TikTok, Pinterest, Facebook, YouTube and LinkedIn to amplify reach and engagement.
* Content planning and creation ensuring everything feels beautifully crafted, emotive, and on brand.
* Develop social content calendars that ladder into key moments, from product launches to brand campaigns.
* Lead community management with care, responding in a warm, reassuring, and on‑brand tone while building meaningful relationships with our community.
* Use social listening to understand evolving community needs, sentiment, and cultural moments, feeding these insights back into content, product thinking, and brand strategy.
Skills & strengths
* 4 year’s social media experience + (primarily Instagram & TikTok, secondary Facebook, Pinterest & LinkedIn)
* Experience working with a national or global retail / consumer brand
* Technical: Experience Sprout & Figma are desirable and the ability to use the Microsoft suite (PowerPoint & Excel) with the aptitude to learn further internal systems
* Meticulous attention to detail
* Positive energy & creative flair
* Agile, ‘can‑do’ attitude able to adapt from administrative to creative tasks
* Collaborative and supportive nature
What’s in it for you:
We’re an incredibly passionate bunch here. Always backing each other, never afraid of a new idea or challenge and always ready to bring the fun! A big part of what makes us who we are is our people, The Barn is filled with an epic team, from product designers to customer experience, it’s all under one roof.
We offer a rewarding work environment with flexible working options including hybrid, flexi-hours and early Friday finishes.
Our benefits prioritise well-being, work‑life balance, and family support, ensuring our team feels valued and connected including:
* An Employee Assistance Programme with group life insurance, access to a 24/7 GP and mental, emotional, and physical well‑being support for you and your family.
* Enhanced maternity and paternity policies, including supporting new parents with NCT classes and Paediatric First Aid training.
* Frequent team building events and socials that keeps our flock close‑knit and energised.
Apply via LinkedIn with your most up‑to‑date C.V or email us directly at recruitment@greensheepgroup.com
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