About
Our client is an international media and marketing consultancy. They work with brands to grow their business by engaging the right consumers at the right time with the right messages. They specialize in media strategy, planning and buying, auditing, lead generation, and training.
They are seeking a skilled data analyst to provide analysis and insights that will help acquire customers at scale. The role involves extensive interaction with teams such as Sales, Operations, and Marketing. Your insights will influence business decisions and marketing budget allocations.
Key Duties
1. Leverage data to analyze paid marketing channel performance across PPC, SEO, paid social media, YouTube, GDN, and others.
2. Identify growth opportunities and support campaign managers in implementing strategic changes.
3. Extract and analyze data to assess the impact of tests on marketing performance (e.g., cost per lead, cost per acquisition, pipeline growth, ROI).
4. Develop analytical frameworks to evaluate brand and top-of-funnel campaigns aimed at increasing audience reach.
5. Collaborate with localization and regional marketing teams to analyze international campaign performance and pipeline growth.
6. Work with campaign managers on account analysis to support ABM efforts.
7. Document key findings and identify growth opportunities.
8. Conduct ad-hoc analyses on critical business areas.
Candidate Requirements
1. Strong independent working skills.
2. Excellent teamwork abilities.
3. Organizational skills.
4. Good written and verbal communication skills.
5. Self-motivated attitude.
Nice-to-Have Skills
1. Data analysis experience.
2. PPC and SEO knowledge.
3. Experience with YouTube marketing.
4. Location: Walsall, England.
Work Experience
* Data Analyst role preferred.
Languages
* English proficiency required.
If this sounds like you, please send us your application. We will contact you to discuss your suitability for this position or other roles we have available.
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