Sync & Partnerships Manager
Central London
Full-time
Office based
£40,000–£50,000 + bonus
The Opportunity
An established, fast-growing independent music company is looking to appoint a commercially driven Sync & Brand Manager to lead and significantly grow synchronisation and brand licensing revenues.
Working closely with senior leadership, this is a highly outward-facing role with genuine ownership over revenue generation across advertising, film, TV, trailers, gaming and digital platforms. The role suits someone who thrives on deal-making, relationship-building and turning creative assets into meaningful commercial outcomes.
The company operates across records, publishing and artist services, representing a culturally relevant roster alongside globally recognised catalogue works, and has a strong reputation for creative integrity paired with commercial ambition.
Key Responsibilities
Sync & Licensing
* Proactively source, pitch and secure sync placements across advertising, film, TV, trailers, gaming and digital media
* Leverage senior-level relationships with music supervisors, agencies, production companies and brands to generate consistent deal flow
* Lead negotiations on fees, usage, term and territory in collaboration with internal stakeholders
* Drive monetisation across both frontline releases and catalogue with a clear revenue focus
* Manage the end-to-end licensing process, ensuring efficient execution and delivery
* Own and maintain the company’s DISCO platform, ensuring assets and metadata are accurately tagged and commercially pitch-ready
Brand Partnerships & Revenue Growth
* Identify, pitch and close commercially aligned brand partnerships
* Develop repeat and long-term brand relationships that generate sustainable income
* Work closely with brands and agencies to deliver campaigns that balance commercial objectives with creative integrity
* Spot new opportunities across emerging platforms, sectors and markets
Strategy & Collaboration
* Embed sync and brand strategy into release planning and catalogue exploitation alongside A&R, marketing and publishing teams
* Forecast, track and report on revenue performance and pipeline
* Contribute to wider commercial growth initiatives
* Maintain strong awareness of market trends, benchmarks and rate cards
About you
* Proven experience in sync, licensing or brand partnerships within the music industry
* Demonstrable track record of closing commercially meaningful sync and brand deals
* Strong existing network across music supervision, agencies, production companies and brands
* Confident negotiator with excellent commercial judgement
* Highly organised, results-focused and comfortable owning revenue targets
* Strong understanding of copyright, licensing structures and deal terms
* Confident across both master and publishing rights
* Knowledge of UK and international markets; US experience advantageous
What’s On Offer
* £40,000–£50,000 salary, depending on experience
* Performance-related bonus
* Private health insurance
* Enhanced pension scheme
* High-impact role with real autonomy and revenue responsibility
* Opportunity to work with a diverse, culturally relevant roster and catalogue
* Collaborative, ambitious team environment based in London