Job Description
Division/Dept
Nectar360 /Client Services
Location
Holborn (1-2 days per week) and Home
Reporting to
Planning Lead
In a Nutshell
Nectar360 is a loyalty, data, and marketing services business. Our 1stparty data (Nectar) is the key to unlocking customer understanding across the various Sainsburys businesses and supplier base (FMCG and General Merchandise (GM) brands) - our clients. The commercial team is responsible forhow we combine,leverage, and commercialise dataandmedia. The colleague will be working in one of the fastest growing and dynamic areas of the business, supporting us in driving significant profit growth from Nectar360's data-driven mediaanddigitaloffering -inand around store,onsite (Sainsbury's & Argose-Commerce) and offsite (our Digital Trading Platform (DTP)) monetisation. The colleague will need a unique blend of data literacy, digital channelknowledge, relationship buildingexpertise, commercial drive, and stakeholder management to be successful in this role. They will be a strategic thinker, with a passion for data driven marketing, customer behaviourunderstanding.
Why join us
Joining Nectar360 means being part of a dynamic team that is at the forefront of loyalty programme innovation and customer engagement. As a Strategist in our Planning team, you will have the opportunity to work with renowned brands and clients, utilising data-led insights to create impactful and targeted campaigns. Be part of an environment where you can develop deep knowledge of our business, as well as that of our clients, aligning strategic objectives and driving revenue growth. Collaborate with cross-functional teams, influence stakeholders, and play a pivotal role in delivering customer-centric solutions that leverage cutting-edge technologies. With a focus on personal and professional development, joining us means being part of a team that thrives on creativity, innovation, and delivering exceptional results in the loyalty marketing space.
What you need to do
* Communicate Nectar360's vision and be fully conversant in the benefits and USPs of all Nectar360 services with a focus on Argos capabilities.
* Responsible for feeding into client account and brand planning that is strategically aligned to Argos category and corporate objectives, using customer and ecommerce data as the foundation for recommendations.
* Be the category expert, aligned to select categories and key GM client accounts, facing into clients and Trading contacts
* Demonstrate a strategic mind-set by understanding the key business challenges of our Argos clients. Work with the cross functional team (Analytics, Data & Insights, Client Services and Campaign Media Management) to develop solutions.
* Create insights led proposals for GM clients, ensuring that strategy, data selection and process adhere to Sainsbury's and Nectar's data guidelines.
* Unlock incremental proactive category growth opportunities, through identifying, planning and sharing category centric media strategies with Trading teams.
* Manage stakeholders of varying seniority and agendas to create campaigns that resonate with the GM customer - driving trade and meeting broader corporate and category objectives.
* Strong project management, communication, and presentation skills, along with a customer-centric mindset and experience in loyalty or CRM, will be essential for success in this role.
Who you are
You are a highly skilled and experienced professional who excels at creating and evaluating outstanding data-led campaigns. With a deep knowledge of the Nectar360 business, as well as clients' businesses, you have the ability to champion the customer and recommend innovative solutions that align with strategic brand and account objectives. Through your strong project management skills, critical thinking, and problem-solving abilities, you deliver customer-centric projects that leverage data insights to drive commercially advantageous campaigns. Furthermore, your exceptional communication and presentation skills allow you to build strong relationships with clients and key stakeholders, influencing them with your recommendations and gaining their trust. Your passion for staying up to date with industry trends and your focus on digital, personalisation, and data-led capabilities contribute to continuous improvement and growth in our services to clients.
What you need to know and show
* Proventrack record of success in data/digital/comms planning within a consultative environment.
* Experience of working with customer loyalty, market researchand ecommercedata, gained within retail clients and/or FMCGs or General Merchandise.
* Highly organised and confident in planning and prioritising workload.Energetic,self-motivated and driven - the ability to spot andleverage opportunities across thebusiness.
* Advanced user ofPowerpoint and Excel.
* Excellent written,verbal, and numerical communication skills.
* Extensive knowledge of howtargeting,segmentation and profiling techniques are used for direct marketingcampaigns.
* Comfortable presenting in front ofand influencingsenior stakeholders andclients.
* Strong client liaison skillsi.e. able to work collaboratively and in partnership to deliver high quality data driven solutions.
* Be comfortable dealing with ambiguity, and then taking stakeholders on a journey to the right solution for thebusiness.
* Exceptional data-led planning skills with a strong e-commerce and digital focus.
* Showcasesuccess back to the business to ensure that the broader teamsbenefit from bestpractice.
* Strong technicalexpertisebyutilising confidence andself-belief to provide recommendations in the face of challenges from clients and internal stakeholders withpartialinformation.
* Comfortable working withTradingteams-working alongside the Senior Data Strategist to spot andleverage these opportunities in categories andbe the expert on customer behaviour.
* Be an expert on data and customer targeting in the broaderSainsbury'sor Argosbusiness.
* Expertise in presenting complex ideas back to clients, the wider Nectar360 team, MarketingandTrading teams to persuade and inform.
* Experience andexpertise inpushing back, andchallenging the status quo whilstmaintaining relationships throughout.
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