Marketing Manager – Loyalty & Membership
The Royal Academy of Arts is currently seeking an experienced Marketing Manager to join our Loyalty and Membership Marketing team as we plan the 50th anniversary of the Friends of the RA membership scheme in 2027.
About the role
The Marketing Manager (Loyalty & Membership) will lead the planning and execution of acquisition and retention marketing for Friends of the RA, playing a critical role in developing a 2027 programme to engage our existing members and to develop an anniversary acquisition campaign.
About You
To be considered for this role, you will have demonstrable experience delivering successful membership acquisition campaigns across paid and owned media with a strong track record of developing events, campaigns or offers that engage members or target audiences. Experience managing campaign asset creation from brief to production to delivery is essential, as is excellent copywriting skills and a keen eye for design, bringing creativity to your work. You will thrive working as part of a team, contributing to shared goals.
The Company
The RA dates way back to 1768 when a group of artists and architects persuaded King George lll to help them to ‘establish a society for promoting the Art of Design'. The original academy, in Pall Mall, was less than 10 meters long. Since then, there have been many changes, though the RA’s core purpose of bringing art and design to a broad audience and championing art and artists still holds true. Today we are a contemporary art organisation hosting internationally acclaimed exhibitions and through investment in employee training and development, with courses such as Unconscious Bias, LGBTQ+ Awareness, Bystander, and Mental Health First Aid training, we are striving to foster a safe space for everyone through positive action. We also have Employee Network Groups, Ways In Groups, and an Employee Council so every employee has a voice and a way to feel heard by colleagues through the CEO. The RA is truly a unique place, both as an attraction to our visitors, but also as a workplace. Our people are at the heart of all we do, and we support a broad and inspiring mix of departments; from exhibitions, curators, art handlers, researchers, publishers, and digital to schools and education, visitor welcome, fundraisers, and corporate support.
Benefits
* Exhibitions
* Reciprocal Agreements with galleries across the UK
* Enhanced Pension
* Generous employer contributions
* Enhanced Holiday – 25 days annual leave plus bank holidays
* Wellbeing – Access to a virtual GP service and Mental Health First Aiders
* Agile Working – The opportunity to work flexibly
* RA Staff Council – Where your views are heard and listened to
* Employee Clubs – Football, Staff Choir and more
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