We are looking to recruit a talented and highly motivated Digital Marketing Manager to join our quickly growing team. The role is based in our Belfast office. Yellowcom is a leading Telecoms business operating in Scotland, Northern Ireland and the Republic of Ireland. This is an exciting opportunity to promote and develop our brand. The role will be responsible for helping to stimulate demand through all digital channels.
Duties and responsibilities
* Developing and implementing digital marketing strategies, including social media advertising, email marketing, display ads, Search Engine Optimisation (SEO), Search Engine Marketing (SEM)
* Proven B to B lead generation experience
* CRM and funnel management
* Manage social media platforms
* Building and maintaining a brand's presence across multiple social media channels
* Creating, executing and monitoring marketing campaign budgets
* Collaborating with sales teams to drive growth
* Measuring key performance metrics, including website traffic and audience engagement
* Identify customer touch points and assess end to end customer experience across with diverse digital channels
* Analysing questionnaires, surveys and a variety of feedback to improve our service
* Preparing, formatting and editing a range of documents
* Development of brand awareness and online reputation
* Identify new markets, channels and strategies for online growth
* Management of website
Person Specification
* A commitment to keeping in touch with current trends and innovation within the market-place
* Excellent Adobe Creative Suite Skills
* Ability to work under pressure and manage various projects
* Excellent organisational skills: able to prioritise workload according to ever- changing business needs
* Excellent verbal and written communication skills
* Experience collaborating with others on digital marketing campaigns
* Proven ability to establish targets and manage budgets
Qualifications and experience
* Desirable: Qualified member status of the CIM (Chartered Institute of Marketing)
* 5 years digital marketing experience in a fast moving environment
* Job Types: Full-time, Permanent
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