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Area sales manager – northern england & scotland trade retail

Robert Welch Designs Ltd
Area sales manager
€35,000 a year
Posted: 12 March
Offer description

Role Summary

* Supporting the company’s existing retail account base in the field by providing excellent customer service support to store staff and managers in our key account stores
* Account management support to develop key accounts and independent retail business
* The role requires an energetic, creative, proactive and flexible individual with ability to manage multiple tasks across several different accounts.


Field based

* Make appointments with and visit retail stores to merchandise displays and undertake other store-based tasks as required
* Build strong working relationships with key contacts across a wide variety of positions from shop floor staff to department managers
* Work with key stakeholders in store to gain additional space and prominent locations for displays
* Ensure stock accuracy is maintained in store
* Arrange and deliver training to store staff across all categories
* Report back findings to support the management of each account
* Keep and provide daily records and journey planning details
* Build relationships with owners/decision makers and understand their business and customer base
* Meet regularly with these customers as per your defined call schedule
* Strive to achieve set sales targets and goals
* Timely reporting of issues and concerns
* Sell in new products and promotions to independent customers
* Cross-sell across all Robert Welch categories
* Feedback competition to the Robert Welch management team
* Maximise space in stores to increase revenue for the business
* Actively seek out new Robert Welsh stockists on territory and provide ongoing prospect list
* Attend trade shows and customer events as and when required.


Account management support

* Support the Sales Manager with admin for UK accounts including new line forms, imagery, sending samples, order queries
* Develop relationships in accounts with other stakeholders such as online, marketing, training managers and explore initiatives to drive sales and brand exposure within each account
* Manage customer projects and initiatives engaging with internal and external stakeholders


Internal communication

* Manage communication internally to keep informed of timelines for new product development and stock availability
* Suggest new initiatives to relevant departments and engage with internal stakeholders to drive these forward
* Maintain a continual dialogue with order processing team to understand customer requirements and any issues that may arise.


Additional Duties

* You may be requested to carry out other duties from time to time as the business requires.


Competencies and Additional Requirements

* Ideally minimum 2 years’ B2B experience
* You will understand why the customer is the focus of everything we do as a business. People do not just buy a Robert Welch product; they buy into us as an entity and we must validate that decision at every touchpoint
* Good general communication skills - both with customers and internally
* Self‑motivated and ability to work alone
* Methodical, analytical thinker with a ‘can do’ attitude
* Excellent attention to detail and an eye for visual display
* Flexible and willingness to occasionally work long unpredictable hours
* Strong organisational skills, ability to prioritise and manage multiple projects / tasks.


Other requirements

* Valid Clean UK Driving Licence.
* Significant travel and overnight stays will be required.
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