Senior Media Planner (8-Month FTC)
London – Hybrid
£38,000 - £44,000
About the Role
We're looking for a highly skilled Senior Media Planner to join a busy marketing and communications team on an 8-month fixed-term contract. This role will be central to shaping and delivering high-impact TV and BVOD media plans, ensuring airtime is used effectively and strategically across multiple channels and international markets.
Working alongside a collaborative media team, you'll play a key part in raising awareness of upcoming content and campaigns across a diverse portfolio of brands, using your expertise to influence stakeholders, deliver compelling promo plans, and evaluate performance for continuous improvement.
Key Responsibilities
* Create strategic media plans across TV and BVOD channels, translating wider business objectives into effective promotional campaigns.
* Oversee the use of promo airtime across UK and international territories, ensuring maximum efficiency and alignment with regional goals.
* Commission creative assets and manage campaigns from planning through to delivery, responding quickly to changes in scheduling.
* Collaborate with colleagues across social, PR and paid media to deliver effective omnichannel plans.
* Produce post-campaign analysis and performance reports, sharing insights and recommendations with senior stakeholders.
* Maintain strong relationships with external media partners, managing cross-promotion opportunities and briefing them on campaign priorities.
* Represent the media planning function in business meetings, providing expert guidance and campaign updates.
* Lead by example as a senior team member, supporting the development of junior colleagues.
* Drive innovation by suggesting new approaches, testing strategies, and embedding learnings into future plans.
What We're Looking For
* Extensive experience planning TV media campaigns, either in a broadcaster or agency setting.
* Strong understanding of promotional strategies across linear broadcast channels and their adaptation for business objectives.
* Proven media planning experience in international territories.
* Experience using audience measurement tools (e.g., TechEdge, BARB, or equivalent).
* Strong communication skills, with the ability to explain complex data in simple terms.
* Highly organised with strong attention to detail, able to manage multiple priorities in a deadline-driven environment.
* Proactive, self-motivated, and collaborative, with excellent stakeholder management skills.
* Proficiency in Excel and PowerPoint.
* Experience mentoring or developing junior team members.
Desirable Skills
* Experience planning and managing BVOD airtime.
* Background in omni-channel campaign planning (agency or broadcaster).
* Familiarity with addressable TV technologies (e.g., AdSmart or PromoSmart).
What's on Offer
* The opportunity to work on well-known, fast-moving brands.
* A collaborative, innovative and supportive working culture.
* Hybrid working arrangements and professional growth opportunities.