The TIPi Group are a specialist network built on performance and profitability (Pi). With an ambition of shaping the future together, we house teams of professionals into different areas of expertise but always operate with shared values at our core. We work towards one common goal and purpose.
Our aim is to transform the fortunes of those we work with. We are continually seizing opportunities and pioneering the way, collaboratively. As one tribe. With the aim of building a strong network of like-minded people, we have created an environment in which individuals are encouraged to fulfil their true potential.
Each agency within The TIPi Group operates with the same values at their core: collaboration and authenticity, driven by restless minds and a clear purpose.
It’s important to us that we work with individuals and clients who embody these principles. The people who we work with are energetic and ambitious, with a shared entrepreneurial spirit.
We know that to be truly ‘specialist’ in your craft, you need to remain nimble and progressive. We stay one step ahead of the continual digital evolution and shape the future of that landscape.
We believe passion beats scale. We ensure that each agency model retains a certain size, ensuring that no one is lost in the business and that no service levels are diluted: whether that be staff, client or product. Everyone at the TIPi Group remains at the forefront of the business with a dedicated, authentic focus on our clients’ success.
Through our network, we can create specialist teams to handle our clients’ business challenges, delivering authentic integration and impactful results on every level.
The Role
As Senior Marketing Executive, you will play a crucial role in how the business is perceived by clients, partners, journalists, internal and external peers from a new business, marketing and communications perspective.
You will contribute to, and develop, integrated marketing campaigns for the agency. Assisting the Senior Marketing Manager and wider New Business & Marketing team to implement the smooth execution of all initiatives across marketing, social media, events, lead generation, PR, pitch preparation and market research. To ensure activity is continually improving and driving forward, the Marketing Executive is required to remain innovative, experimental whilst monitoring ROI of activity, alongside sustaining great relationships with internal departments and ensuring output from teams is consistent and on time.
Primary Responsibilities:
* External events: Take lead on the organisation of industry events for TFM, BrightonSEO, DMWF etc.
* Internal events / online events: Lead on running and organisation of our regular webinars and other internal events
* Lead generation: Collaborating between new business and marketing to support lead generation activities concerning internal events, whitepaper launches etc.
* Social media
* Internal comms
* External comms: Lead on email campaigns to clients, prospects, and external stakeholders
* Awards entries
* Content strategy: Developing content strategy across the agencies and writing pieces on culture / awards / events and work
* Culture campaigns
* TIPi Academy: Lead on the organisation and execution of TIPi Academy
* Collateral: Support on collateral - Business cards / Pigs / Totes / USB’s / caps etc.
* Whitepapers: Support the Insights department with researching content ideas by providing competitor research and information into what our clients want to receive.
* Reporting: Weekly reporting of socials across agencies and compiling marketing reports.
* Case studies
* Social competitor research
* Campaign Ideation
* Marketing planning
* Website content support
* PR: Work with the team to execute a successful PR strategy across the three agencies.
* Innovation
* New Business: supporting the New Business team with marketing materials
* Agency launches:
* Reception: Cover receptionist duties each week, welcoming clients and the likes to the office, making teas/coffee, answering the phone, and generally answering internal questions.
* Admin: Supporting team on any ad-hoc tasks that need completing.
The Candidate
* Previous experience in a Marketing Role within an Agency (or similar)
* A passion for the digital industry and a basic understanding of digital marketing
* Fluent in English, excellent writing skills are a must
* Equipped with a combination of analytical and marketing skills as well as conceptual, design, logical and marketing creativity
* A proactive, entrepreneurial, creative and energetic team player. Constantly looks for ways to improve the Marketing functions and is proactive in suggesting operational improvements
* Strong interpersonal and people skills: ability to motivate and inspire and engage key stakeholders across the organisation to optimise performance
* High calibre of communication skills and meticulous attention to detail
* Adaptable, agile minded and keen to learn and develop new skills. A can-do attitude who is prepared to roll up their sleeves and do what it takes to deliver for the business
Working at TIPi Group
Location: Soho, London W1
Holidays: 25 days, increasing with length of service, plus Christmas Eve and New Year’s Eve off; optional company trips
Benefits:
* Hybrid working arrangements
* Additional 10 days ‘work from anywhere in the world’
* Access to Aviva Digicare+, providing healthchecks, Digital GP, MH consultations and more
* Life and Income Protection insurance
* Discounted wellbeing classes / membership
* Active company social life organised by a staff committee
* Opportunity for involvement in CSR, sustainability and charity initiatives
* Cycle, electric car and tech purchase savings
* Personal Development, including bi-Annual appraisals and a Company mentor scheme
* Training, including: Supplier sessions (e.g. Google), Industry bodies (e.g. IAB), External trainers
* Opportunities to learn about other digital disciplines
Our hybrid-working model allows you some variety on your place of work, offering you the chance to work from home on some days each week, where possible. You will be expected to attend the office in line with our company policy. All staff liaise closely with their line manager to manage their time appropriately and according to their work and team requirements.
We are an equal opportunities employer.
At TIPi Group, we take pride in creating a diverse, equitable and inclusive environment where everyone is welcome and their contributions are valued. When we recruit, hire, train, promote or engage in any other employment practice, we are committed to being an inclusive employer regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition or disability, or any other protected status.
If you have a disability we would be happy to discuss reasonable adjustments to the job with you.
Please note that we will only accept applications from candidates who are legally entitled to work in the United Kingdom.
Please beware of scams online or from individuals claiming to represent us. A TIPi / ROAST employee will never solicit candidates through a non-TIPi email address or phone number / WhatsApp. Please refuse any request that asks you to provide payment to participate in the hiring process.