Overview
My client is a leading supplier of high-quality decorative aggregates, offering an extensive range of products to enhance both domestic and commercial landscaping projects. They are currently looking for a Digital Acquisition Lead to join their marketing team.
The role is mainly remote but with bi-weekly visits to the HQ in Derbyshire, so you need to be able to travel to this location at least once every 2 weeks.
Responsibilities
* Lead paid and organic acquisition of traffic and revenue across a suite of four brands, with a particular focus on the B2C, e-commerce site.
* Drive paid acquisition primarily through Meta and Google channels; also manage and optimize organic search through SEO and GEO.
* Utilize ecommerce experience to manage analytics and reporting, and to inform campaign strategy and optimizations.
* Collaborate with marketing and brand teams to align acquisition activity with business goals.
Qualifications & Skills
* Minimum of four years of digital acquisition experience in either agency and/or client-side roles in B2C and/or B2B sectors.
* Strong ecommerce experience with ability to manage analytics and reporting.
* Experience with Google Analytics, Meta Ads Manager, Shopify, WordPress, SEMRush, Asana, Google Drive, and Microsoft Office.
* Ability to analyze data, generate insights, and communicate recommendations clearly.
* Willingness to travel to HQ in Derbyshire for bi-weekly meetings.
Apply for this role
To apply for this role, please fill out the details below. Please note that, due to the high number of applications we receive, we cannot always respond to unsuccessful candidates. Please ensure that your CV is a .doc or .PDF file. If you experience any problems, please email Helen@blackcherryrecruitment.co.uk
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