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Head of marketing

Stevenage
The Ombuds Group
Head of marketing
Posted: 14h ago
Offer description

Dispute Resolution Ombudsman is an independent, impartial, not-for-profit, government approved Ombudsman committed to fairness, transparency and consumer confidence.

About Us - Dispute Resolution Ombudsman

This is an exciting opportunity to join a growing and respected organisation operating at the intersection of consumer fairness, business services and public policy.

We are seeking an ambitious and commercially minded Head of Marketing to lead the next phase of growth across The Ombuds Group. This is a senior leadership role with responsibility for driving brand awareness, lead generation, pipeline growth and market engagement across multiple business areas.

The successful candidate will play a pivotal role in shaping and delivering a modern marketing strategy that supports revenue growth, strengthens market presence and enhances stakeholder engagement.

Key Accountabilities and Responsibilities

* Develop and deliver the overall B2B marketing strategy across The Ombuds Group aligned to commercial priorities and growth objectives.
* Drive qualified lead generation and pipeline growth for Consumer Friend training services, Ombudsman membership growth and wider Group opportunities.
* Build targeted campaigns to attract and engage organisations across retail, business services, public sector and regulated markets.
* Own and manage the Group’s content strategy, including thought leadership, case studies, PR, website content and business communications.
* Lead the planning and delivery of events including roundtables, webinars, hosted forums, exhibitions and government engagement activity.
* Manage digital demand generation activity including LinkedIn, email marketing, website optimisation, SEO and paid campaigns where appropriate.
* Work closely with senior leadership, sales and business development teams to ensure marketing activity supports commercial targets.
* Develop marketing reporting dashboards covering campaign performance, lead quality, conversion rates, ROI and market insights.
* Manage external suppliers, agencies and marketing budgets effectively.
* Build and lead a high-performing marketing function with clear objectives and accountability.
* Protect and enhance brand reputation through high quality, ethical and accurate communications.

Personal Attributes and Skills

* Proven success in a senior B2B marketing leadership role.
* Strong track record of delivering lead generation, pipeline growth and measurable ROI.
* Commercially minded with the ability to translate strategy into action and results.
* Excellent communication and content creation skills.
* Strong digital marketing capability including CRM, automation platforms and campaign analytics.
* Experience of events marketing and stakeholder engagement.
* Confident presenting to executive stakeholders and influencing at senior level.
* Highly organised with strong prioritisation skills.
* Data-led decision maker with strong reporting capability.
* Hands-on, proactive and adaptable approach.
* Experience within professional services, training, compliance, membership or regulated sectors would be advantageous.

Values and Behaviours

The Ombuds Group is built on fairness, trust, transparency and accountability.

We are looking for a marketing leader who demonstrates integrity in all communications, values collaboration, treats colleagues and customers with respect, and is committed to delivering high standards.

How you lead and conduct yourself will be as important as the results you deliver.

Success Measures

* Increased qualified lead generation and sales opportunities.
* Improved brand visibility across target markets.
* Successful delivery of strategic events programme.
* Stronger digital engagement and marketing conversion performance.
* Clear reporting of marketing ROI and commercial contribution.

Benefits

* Holiday Allocation: 25 days plus your birthday and bank holidays
* Company Pension Scheme: The People Pension 3%
* Free Parking
* Insurance Protection (Private Medical Health, Cash Plan & Life Assurance)
* Hybrid/Flexible working is considered

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