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Copywriter/content strategist

London
Hays
Content strategist
Posted: 20 April
Offer description

Your Newpany
A forward‑thinking manufacturing business known for its research‑driven approach andmitment to developing energy‑efficient technologies used globally. Thepany is scaling rapidly and invests heavily in product innovation, customer‑centric design, and high‑quality brandmunication. You’ll join a creative and ambitious environment that values strong storytelling and strategic thinking.

Your New Role
As the Copywriter/Content Strategist, you will own and shape the entire content ecosystem across web, product, SEO, UX, and brand. This is a highly autonomous and strategic role where you’ll define the content roadmap, identify opportunities, and deliver clear,pelling narratives for technical, B2B, and B2C audiences.
You’ll be responsible for building a unified content strategy, producing high‑impact website copy, long‑form guides, product messaging, campaign content, and digital assets. You’ll collaborate closely with Product, Technical and Design teams, translatingplex product information into accessible, persuasive storytelling. You will also integrate SEO and UX thinking into all content, ensuring quality, clarity, and performance across every touchpoint.

1. What You Will Need to Succeed
Strong experience in senior content, creative, or hybrid strategy roles
2. Exceptional copywriting across brand campaigns, product messaging and long‑form content
3. Proven ability to work independently, set strategy, and deliver end‑to‑end content
4. Solid understanding of SEO, UX principles and digital conversion
5. Ability to translateplex or technical products into simple,pelling narratives
6. Experience collaborating closely with product and technical teams
7. Bonus: Experience with AI tools and multimedia storyboarding

What You Will Get in Return
Apetitive salary up to £55,000, depending on experience, plus great opportunities for career progression. You’ll join an innovative and collaborative environment with private healthcare, a vibrant social culture, and a supportive team that encourages creativity and ownership. This is a chance to build and shape a high‑impact content function with real influence on brand, product, and customer experience. #4734457 - Zoe Klein

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