Paid Media Specialist (In-house)
Colchester (Hybrid) | Up to £40,000 DOE
An exciting opportunity has arisen for a motivated Paid Media Marketer to join a growing and collaborative marketing team. This role is ideal for someone looking to build on existing paid media experience within a fast-paced and evolving business environment.
Reporting into the Digital Performance Marketing Manager, you will be responsible for planning, managing and optimising paid media campaigns across a range of digital channels including Google Ads (Search & Display), Microsoft Ads, Meta (Facebook & Instagram), LinkedIn Ads, and other performance-driven platforms.
The focus of the role is to drive performance, maximise ROI, and support wider digital marketing objectives through data-led decision making and continuous optimisation.
Key responsibilities include:
* Managing and optimising paid media campaigns across multiple platforms including Google, Microsoft, Meta and LinkedIn
* Monitoring performance and delivering clear, actionable insights
* Supporting lead generation, traffic growth and revenue targets
* Working closely with the wider marketing team to share ideas, feedback and best practice
* Analysing campaign data to identify trends and improvement opportunities
* Contributing to wider digital marketing strategy and ongoing optimisation
The successful candidate will have:
* Previous experience in paid media or digital marketing
* Hands-on experience with platforms such as Google Ads, Meta Ads and/or LinkedIn Ads
* Strong understanding of paid search, paid social and display advertising
* Confident analytical skills with the ability to interpret performance data
* A proactive, collaborative approach with strong communication skills
* Good organisational skills and attention to detail
This business prides itself on its strong culture of collaboration, innovation and support. It is a place where ideas are encouraged, contributions are valued, and teamwork is central to success.