Futures Consumer Goods are excited to be working with a fast-growing, global FMCG business, known in the market for its diverse portfolio of high-quality,fun and innovative products.
With a current turnover of over £100m+ and YoY growth of 15.5% achieved in recent years it couldn't be a more exciting time to join this business. This business has a product portfolio of 500+ products and are the No1 brand in Grocery within their category. Alongside this, 50% of new starters are brought in for newly created roles to support growth
Due to growth, we are hiring for an Senior Brand Manager. You will manage a small team and take the lead in driving brand strategy, execution, and performance. You'll own the end-to-end brand journey – from insight to activation – ensuring products stand out on shelves and in the hearts of consumers.
What will you be doing?
* Develop and manage marketing and promotional communications to retail partners, to maximise the brand's profile and encourage participation.
* Coordinate cross-functionally to ensure consistency in brand-related decisions.
* Work alongside wider Commercial function to support marketing plans, promotions and activations.
* Have insight and an understanding of retail partner strategies and channels for implementation of shopper marketing activities on their respective channels e.g., social media, e-commerce platforms and in-store.
* Analyse and report on brand performance to determine ROI.
* Monitor market and consumer trends.
* Develop pricing and distribution strategies.
What do you need?
* A minimum of 3 years experience in Brand Management.
* Experience within the FMCG industry, working within a branded business.
* Experience in identifying target audiences and devising campaigns that engage, inform and motivate.
* Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management.
* A team leader, able to inspire others.
* Highly creative with the ability to think out of the box.
What's in it for you?
* Competitive salary.
* Hybrid working, with flexible working options.
* 25 days holiday & bank holidays.
* Excellent career progression and training opportunities.
* Access to various life health and wellbeing products.
Apply for more information on this exciting role