Job Description
W Mgmt is looking for an in-house PR & Talent Strategy Manager to amplify the agency, our influencers, models, athletes and creators grow their profiles. W Mgmt is one of London’s top model & talent agencies, established in 2007.
The scope of the role is broad but exciting for someone that is willing to potentially grow in-house PR support within a busy and growing agency. The ideal candidate should be experienced and have a comprehensive contact book of industry contacts spanning fashion, beauty, luxury, entertainment & lifestyle. Your role will have 2 key goals:
* Moving our talent beyond social media and into mainstream culture by securing red carpet appearances, media interviews, and high-profile event invites.
* Moving the agency forward in all outward comms and PR opportunities including running all social media.
Main Responsibilities
PR & Media Relations
- Create personal PR plans for our talent to increase their public profile
- Pitch and secure spots for talent at major events like film premieres, fashion weeks, and awards shows
- Place talent in key editorial / online & print and TV programmes
- Organise "vox pop" and viral media moments to keep our creators trending
- Write professional bios, press releases, and pitch decks
- Organise podcast schedule and find sponsors, guests etc
Event Management
- Handle all logistics for events, including transport, styling, and on-site support
- Attend events and capture content acting as liaison between talent and brand
- Build and maintain a strong network of event organisers, journalists, and photographers
- Manage media interviews and "person-on-the-street" segments
Brand & Content Support
- Work with our talent managers to ensure PR activity supports their brand deals
- Help produce high-quality professional photos and videos for talent portfolios
- Coordinate behind-the-scenes content capture during events
Social Media
* Managing all company Instagram, Tiktok, Youtube accounts and collating and devising content
* Write and devise thought leadership content for networking platforms such as LinkedIn and other professional media
Talent Strategy
* Join the talent managers in talent meetings and offer insightful knowledge about positioning and direction
Reporting
- Track and report on media coverage and the success of PR campaigns
- Stay up-to-date with latest cultural trends and upcoming industry events
Other
* Send out quarterly newsletter to all current repped models / talent etc
* Send out monthly newsletter to all clients
About You
- Experience: Background in PR, talent management, or entertainment
- Connections: You already have a "black book" of media and event contacts
- Drive: You are highly organised, proactive, and comfortable working in a fast-paced environment
- Knowledge: You understand both internet culture and traditional media
- Communication: You have excellent writing skills and a professional manner