Head of Sales – Player Manager
📍 Borehamwood (office-based)
💷 £80k – £100k base + OTE
About the business
Our client is a UK-based manufacturer of professional communication equipment, established for nearly 30 years.
They design and supply reliable, technical communication products used by organisations that rely on clear, on-the-ground connectivity. The sales team are office-based, with products sold mainly through dealers and distributors rather than direct field sales.
The business is owner-managed, commercially stable, and has doubled turnover since Covid. It operates with minimal bureaucracy and a strong pace of change.
What we’re looking for
This is not a hands-off Head of Sales role.
We’re looking for a hands-on player–manager to lead a small, office-based sales team. Someone who still enjoys selling, coaching, and being close to day-to-day execution, not just reviewing dashboards.
You’ll work directly with the Managing Director to implement their vision, lead from the front, and set the standard on the sales floor. Initially, you’ll sell personally to understand the products, customers, and systems, while managing and developing the team alongside this.
What matters
* Strong inside / desk-based sales background
* Proven experience as a player–manager
* Product-led, technical sales experience preferred
* Comfortable reviewing calls, coaching, and driving KPIs
* Pragmatic, resilient, and well-suited to a growing SME
What this isn’t
* A strategic-only Head of Sales role
* A big-corporate leadership position
* A field sales role
If you’re a sales leader who still rolls up their sleeves and leads from the front, this could be a strong fit.