This growing startup specialising in project management software for architects and engineers is looking for an experienced Marketing Manager to join their team on a full-time or part-time, remote working basis.
About The Company
They are a passionate and ambitious team building a niche SaaS project financial management app in the Architecture and Engineering industry. They're a small but growing startup with a laser focus on innovation and customer success.
In this exciting role, you'll be the driving force behind their marketing strategy, generating leads and propelling their growth across all digital channels.
As their Marketing Manager, you'll wear many hats, but your core focus will be on lead generation through the power of digital media and content creation. You'll be a strategic thinker with a hands-on approach, crafting a comprehensive marketing plan that encompasses the entire funnel - from brand awareness to customer conversion and retention.
Responsibilities:
1. Develop and execute a data-driven marketing strategy focused on lead generation through digital channels.
2. Content Marketing:
3. Plan, create, and manage high-quality content that resonates with target audiences at all levels of the funnel.
4. Manage content calendar and editorial workflow.
5. Optimise website content for search engines (SEO) to improve organic t...