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Founding head of marketing/growth

Boston
JOBS by allUP
Head of marketing
Posted: 12 August
Offer description

Join to apply for the Founding Head of Marketing/Growth role at JOBS by allUP

3 days ago Be among the first 25 applicants

Join to apply for the Founding Head of Marketing/Growth role at JOBS by allUP

This range is provided by JOBS by allUP. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.


Base pay range

$160,000.00/yr - $180,000.00/yr

About our client

At Outmarket, the team is reimagining how commercial insurance runs. Their AI-powered platform empowers brokers, MGAs, wholesalers, and carriers to extract insights, automate workflows, and drive growth using their own data.

They’ve already landed early customers, assembled a world-class team from Uber, Meta, IBM, and Adobe, and are scaling fast. They are now hiring a Founding Head of Marketing/Growth—a strategic leader who can craft a category-defining narrative, build demand from the ground up, and drive results with urgency and creativity.

Why This Role Is a Rare Opportunity

* Work directly with the Founder & CEO (ex-Uber, Meta, Ethos) and Co-Founder & CTO (ex-Meta, Ethos, IBM Watson)
* Define and execute marketing from zero to one across brand, demand gen, product marketing, and growth
* Build the playbook that drives the next stage of revenue and product adoption
* Get in early at a company backed by strong customer traction and industry pull
* Market a product that actually delivers—already driving results at some of the top agencies in the country

What You’ll Do

* Own messaging, positioning, and the overall story of Outmarket
* Create and execute campaigns across paid, organic, outbound, events, and partner channels
* Build top-of-funnel demand through content, webinars, events, and strategic launches
* Partner with sales to drive pipeline velocity and support enablement
* Create product marketing assets, case studies, landing pages, and more
* Define metrics, optimize channels, and test growth ideas across the funnel

What They’re Looking For

* 5+ years of B2B marketing or growth experience, ideally in SaaS or enterprise tech
* Proven ability to go from zero to scale—content, demand gen, brand, and growth loops
* Strong storytelling and positioning instincts—you know how to stand out
* Deep understanding of marketing strategy and a willingness to execute
* Experience partnering with sales, product, and founders in early-stage environments

Bonus If You Have

* Experience marketing to insurance brokers, MGAs, carriers, or wholesalers
* Background in PLG, community, or ecosystem-driven growth
* Comfort with modern tools: HubSpot, Framer, LinkedIn Ads, Clay, etc.

What You’ll Get

* A seat on the founding leadership team
* Competitive salary and meaningful early equity
* Full ownership over marketing strategy and execution
* Freedom to build, test, and scale without bureaucracy
* A mission-driven team building something that matters
* Benefits: Great gear, equity plan, team retreat, modern tools, flex schedule, unlimited PTO and growth budget.


Seniority level

* Seniority level

Director


Employment type

* Employment type

Full-time


Job function

* Job function

Marketing
* Industries

Insurance and Marketing Services

Referrals increase your chances of interviewing at JOBS by allUP by 2x


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