We are looking to add an Ecommerce & Concessions Manager to join our team. This individual will be responsible for owning the full end‑to‑end ecommerce experience, fundamentally driving revenue and growth for the brand.
This is a pivotal role in helping our Brands achieve further growth and success and it's a great opportunity for someone to come in and make an impact really quickly.
Responsibilities
* Manage, develop and oversee the daily operations of our ecommerce sites
* Manage, develop and oversee the daily operations of our marketplaces
* Onboard new marketplaces; problem‑solving and product uploads, ensuring best working practices are used to ensure correct uploads and platform mapping
* Liaise with partners and internal teams regarding contracts, platform agreements & requirements, product selection processes, fulfilment procedures, etc.
* Select relevant and seasonally appropriate product for Marketplace and Concessions to support targets
* Regularly review our Brands marketplace & concession offering based on data and highlight opportunities for the business; conduct inventory management, drive opportunities based on stock positions, analyze sales and returns data and adjust the offering accordingly
* Provide regular reports based on weekly and monthly trade and activities
* Update content across all platforms and all sites
* Manage customer queries
* Oversee marketplace partner timeframes, ensuring launch dates are achieved
Strategic Leadership
* Develop and execute a global ecommerce strategy to drive revenue growth, improve customer acquisition and retention, and enhance the brand's online presence
* Lead ecommerce marketing, ecommerce operations, ensuring alignment with the company's global business goals
* Work closely with the Director to contribute to the overall digital transformation and growth for all our Brands
Ecommerce Performance & Growth
* Oversee web trading strategies, including pricing, promotions, merchandising, and site optimisation, ensuring the ecommerce platforms are driving high conversion rates and average order values
* Analyse ecommerce performance, using data-driven insights to optimise user experience, increase conversion, and reduce drop‑off rates
* Support the development of a roadmap for ecommerce technology, ensuring the integration of the latest tools, platforms, and innovations to enhance the customer journey and streamline operations
Ecommerce Marketing Leadership
* Manage the global digital marketing strategy, including paid media (PPC, display ads), SEO/SEM, CRM/email marketing, and other relevant marketing programmes
* Collaborate with creative teams to ensure consistent brand messaging across all online channels
* Monitor and analyse key performance metrics, adapting strategies to improve engagement and online sales
Team Management
* Lead and develop a small team, ensuring continuous growth, training, and performance
Budget & P&L Management
* Manage the ecommerce budget, ensuring that investments in web development, marketing, and other key areas are efficiently allocated to drive ROI
* Monitor ecommerce revenue and profitability, using metrics to adjust strategies and forecast growth
Innovation & Industry Trends
* Stay abreast of emerging trends, technologies, and customer expectations within the ecommerce and digital marketing landscape
Skills and Experience
* Proven experience in Marketplace and eCommerce
* Strong experience with Shopify, SAP, Linnworks, Mirakl, SharePoint
* Excellent Excel skills and experience using SharePoint
* Analytical thinker
* Excellent communication skills
* Ability to multi‑task and work in a fast‑paced environment
* Strong track record of driving revenue growth and digital transformation in ecommerce
* In‑depth understanding of ecommerce platforms, digital marketing strategies, data analytics, and conversion optimisation
* Strategic thinker with the ability to align business goals with innovative digital solutions
* Strong commercial acumen, with experience managing budgets and driving ROI
* Fluency in digital analytics tools (Google Analytics, Adobe Analytics, etc.), as well as ecommerce management platforms (Shopify, Mirakl, etc.) and SAP
* Attention to detail
* Problem‑solving skills
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