The Inside Sales Representative plays a key role in driving revenue growth through inside channels. This position focuses on managing smaller and undercapitalised accounts, supporting product launches, enabling quoting and pricing, collaborating with external sales and distributors, and ensuring a high-quality customer experience. The role contributes directly to volume and margin growth by maximizing inside sales opportunities and supporting the broader commercial team. Key Responsibilities * Execute inside sales activities aligned to commercial goals: customer segmentation, prioritization of inbound vs. outbound opportunities, growth of existing accounts, cross/upsell, and new customer acquisition via inside channels. * Manage customer interactions via phone, email, and web: respond to inquiries, sample requests, quotes, and contracts in a timely manner; coordinate with external sales and internal teams. * Support product launches: communicate value propositions, pricing, and collateral to customers; collaborate with product management and R&D. * Collaborate with sales, product management, and technical teams: share market and customer intelligence, support strategic accounts, and contribute to territory/segment plans. * Track and report personal performance: sales KPIs (revenue, margin, lead conversion, pipeline), customer satisfaction, and identify areas for improvement. * Maintain CRM discipline: update pipeline...