Marketing Manager (CRM, Content & Partner Acquisition) at Magnuson Hotels
Reports to: Chief Marketing Officer
Start Date: ASAP
Location: UK-based (remote)
About Magnuson Hotels
Founded in 2003 by Thomas and Melissa Magnuson, former independent hotel owners, Magnuson Hotels was created to offer a more human, owner-focused alternative to the traditional hotel franchise model. Built from the ground up without outside investors, Magnuson champions a straightforward, independent approach: no excessive fees, no forced renovations, and no rigid brand rules.
We are proud to remain family-run and fully independent, committed to providing real support to hotel owners who want to operate on their own terms. At Magnuson, we measure success not by corporate mandates, but by the growth of local businesses and the satisfaction of every guest who walks through their doors.
This role plays a key part in advancing that mission, helping more owners discover a brand built on partnership, not control, and driving marketing strategies that reflect the authenticity and values of our community-driven network.
Overview
Predominantly, we are looking for someone who can manage key marketing functions - CRM (Monday.com), outbound email automation, lead generation and tracking, social media management, and content production. If you can also use InDesign to create assets, or create landing pages, that’s a bonus.
Our Marketing Manager will play a vital role in accelerating the growth of Magnuson Hotels Worldwide by driving partner acquisition and leading marketing execution.
This is a hands-on marketing role, ideal for someone commercially minded who enjoys balancing relationship-building with structured delivery. You’ll be instrumental in growing both our branded (US) and independent (US & UK) hotel partner network through:
* Magnuson Independent Hotels
* Magnuson Hotels Franchise
Your focus will be on executing our go-to-market strategy, managing outbound marketing and prospecting efforts, nurturing leads, and supporting campaign delivery.
Core responsibilities
* Lead and deliver marketing campaigns across digital, content, and events.
* Manage CRM (Monday.com), ensuring data integrity, segmentation, and automation workflows.
* Drive outbound lead generation and nurture partnerships via LinkedIn, email, and events.
* Produce engaging content (blogs, newsletters, social media) and maintain brand consistency.
* Coordinate and manage external agencies and freelancers to deliver campaigns and creative assets.
* Represent Magnuson Hotels at industry events and networking opportunities.
* Monitor marketing and CRM performance, optimising campaigns to meet targets.
* Support website updates, SEO, and adoption of innovative marketing tools.
* Collaborate with the Revenue Management team to maximise business opportunities.
Ideal candidate
We’re seeking an experienced Marketing Manager who brings energy, initiative, and hospitality know-how. Ideally, you will have:
* At least 6 years’ experience in marketing, with a strong B2B and B2C focus
* Hospitality or related industry experience (preferred but not essential)
* A go-getter mindset – driven, proactive, and comfortable with fast-moving targets
* A hands-on approach, willing to take ownership of both strategic and executional tasks
* Strong attention to detail, particularly with proposals, CRM updates, and communications
* Excellent verbal and written communication skills, professional in all formats
* Confidence using platforms such as LinkedIn, Mailchimp, Monday.com, and social media tools
* Strong project management skills, managing multiple projects effectively
* Ability to work independently, remotely, and manage time and priorities
* Commercial awareness, tying marketing activity to business goals and growth metrics
* Strong negotiation and interpersonal skills
* Fluent written and spoken English
Success criteria (First 6 months)
* Deliver targeted outreach that builds a strong partner pipeline (KPIs to be confirmed)
* Ensure brand consistency across all touchpoints, including digital content, communications, event materials, and CRM templates
* Produce high-quality content, including blogs, newsletters, and social media posts, aligned with brand messaging and tone
* Improve CRM data integrity and implement automated workflows that support segmentation and lead nurturing
* Increase social media engagement by developing and executing a clear content strategy and growth plan
* Support execution of key marketing campaigns and event presence
Package
* £38,000–£46,000 depending on experience + performance related bonus
* Flexible working environment
* Work with a dynamic, global team
* Professional growth in a fast-evolving company
* Pension, flexible and remote-first working model, holidays, opportunity to attend international industry events
This is a full-time, remote role.
To apply
Please share your CV highlighting relevant experience for the Marketing Manager role.
In no more than 200–250 words, tell us why you’re excited to join Magnuson Hotels and why you’re a great fit for this role. We’d love to see your personality shine through!