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Product marketing specialist (digital musical instruments)

Milton Keynes
YAMAHA MUSIC EUROPE GMBH (UK)
Marketing specialist
Posted: 14h ago
Offer description

Looking for a new opportunity?


Join our dynamic marketing team in Milton Keynes! This role offers a flexible working arrangement with three core days per week in the office, combined with remote work and travel opportunities across the UK. You will also have the exciting chance to travel to Germany once or twice a year.


As a key player in our motivated marketing team, you will develop and implement impactful marketing campaigns supporting our core product range.


Key Responsibilities:


* Working in the field with our Dealer network and Yamaha Music London team to ensure marketing activity and sales potential are maximised.
* Work closely with the Sales Team and the Marketing Director, with all actions and progress, gaining feedback insights.
* Service local UK Artist Rosta, including Artist Requests, instrument placement, promotion opportunities, Brand Presence
* Implement product launches into the Dealer Sales Channel • Support internal and external staff with in-depth product knowledge through regular training sessions and circulation of product information.
* Develop the marketing strategy to generate sales across all relevant market sectors with clear calls to action
* Identify/Review any new opportunities in alignment with Headquarters
* .Support Global/International Artist requirements as requested by other areas and ensure promotional opportunities are optimised.
* Ensure Activity is in line with Pan-European strategy and meets all KPI and targets set by HQ. • Responsible for planning, controlling, and reporting the marketing promotional budget for the UK
* Responsible for the control of all Loan Stock, ensuring they are handled efficiently, within budget with no overdue cases.
* Monitor the UK market, including competitor activity, to identify changes and opportunities and adapt Yamaha strategies accordingly.
* Implement the marketing strategy to generate sales across all relevant market sectors with a measured return on investment
* Creation of Assets when required to support the Marketing output, making sure all branding adheres to Yamaha Visual Identity and Brand considerations.
* Work alongside the Digital Marketing Specialist to ensure all Marketing Activities are optimized
* Plan physical event activity for selected products, including Shows, Exhibitions, Demos, In-store Events etc.
* This includes content, style, layout, timing, targets and measurables.


Qualifications

Accredited Marketing Training


Essential Criteria

Basic Knowledge in playing the piano

• Core professional Marketing skills

• Commercial Awareness

• Profit driver

2+ years’ experience in business Marketing

Willingness to travel up to 50% of the time across the UK

Full UK Driving License


What we offer:

EAP

Health Shield

Cycle to work scheme

Bupa Medical Insurance (after the qualifying period)

Discounted products

On-site Parking





Yamaha Music Europe is committed to fostering a culture that goes beyond equality, embracing diversity and equitable ways of working.

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