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Here at 20:20 Innovation Training Ltd we have an exciting opportunity in our marketing team as we are looking for a Marketing Campaign Manager who will be responsible for developing and executing data-driven marketing strategies and campaigns to support both prospects and current members.
Company Description
We are proudly working with over 2,000 firms with technical training, practical tax support, practice management, marketing content and much more. We help firms grow their client base, advise their clients, expand their service offerings and prosper in the changing environment.
You will be joining 20:20 Innovation at an exciting time of rapid growth in both our core membership offering and expanding additional services. 20:20 Innovation is a friendly place to work with a great team culture. The team have recently crystallised the core values which make us tick and these are:
·Trust and Collaboration
·Agility and Innovation
Role Description
The Marketing Campaign Manager is a full time role (35 hours per week)working at our 20:20 Innovation office in Coleshill 3 days a week and 2 days working at home. The successful candidate will be responsible for utilising HubSpot CRM as a central tool to develop marketing strategies and campaigns, working closely with the Head of Marketing and Digital Growth to ensure campaigns align with the strategic priorities and performance goals of all businesses within the 20:20 Innovation group.
We’re looking for a dynamic professional who brings innovative ideas, challenges conventional approaches, and combines strategic insight with hands-on execution. As a small but rapidly expanding business, the Marketing Campaign Managerwill play a pivotal role in delivering impactful, ROI-focused marketing campaigns that are integral to our growth.
Success in this role requires strong use of HubSpot's robust reporting and analytics tools to design and optimise campaigns, driving measurable results based on priorities and KPIs set in partnership with leadership.
Knowledge, Skills & Qualifications
·A degree in Marketing, Business or related field
·4+ years of experience in a similar marketing role, preferably B2B and of managing and understanding data
·Experience of maintaining a high MQL to SQL conversion rate by optimising campaigns and adjusting strategies
·Strong analytical skills with experience in data management and analysis
·Competent with marketing tools such as HubSpot, Google Analytics, Clarity, SEMrush, Google Search Console, Core Web Vitals, CMS and paid advertising channels
·Strong organisational and multi-tasking skills
·Excellent attention to detail
What do we offer?
·Competitive salary
·Discretionary bonus based on company performance
·25 days annual leave plus bank holidays with an additional 3 days given by the Company
·Wellness and social benefits including Cashplan, Employee Assistance Programme, Team Volunteering Day and Away Day
·Option to buy or sell annual leave
·Access to employee discounts, vouchers and cashback
·Hybrid working
·3 x basic salary life assurance
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
Professional Training and Coaching
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