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Marketing coordinator (us market expansion)

Swadlincote
First Fence Ltd
Marketing coordinator
Posted: 25 October
Offer description

Marketing Coordinator (US Market Expansion)

Join First Fence Ltd as a Marketing Coordinator to drive our expansion into the United States market. This UK-based role will translate technical product information into compelling marketing assets for the US market and serve as the key link between our technical and commercial teams.

Salary: £32,778.72 per annum Hours: 45 hours per week, Monday-Friday Location: Kiln Way, Swadlincote, DE11 8EA

This position requires significant flexibility to collaborate with our US-based team. You must align your working hours with Central Daylight Time (CDT), which is six hours behind UK time. A substantial overlap with Texas business hours is a non‑negotiable requirement.


Why First Fence?

* Same‑day delivery across the UK
* Six strategic locations, including our National Distribution Centre
* Extraordinary growth since 2010
* Industry innovators setting new standards


About the Role

First Fence, a market‑leading UK supplier of fencing and gates, is undertaking a strategic expansion into the United States market, with operations beginning in Texas. The successful candidate will be responsible for:

* Brand & Asset Coordination: Act as the primary intermediary between the Technical Design Engineer and the e‑commerce department to ensure all product renders, technical drawings, and lifestyle images comply with brand guidelines.
* Catalogue & Publication Management: Take full responsibility for the creation of US product catalogues, liaising with our third‑party catalogue designer and translating technical specifications from the NPI programme.
* Digital Marketing & Social Media: Plan, execute, and monitor US‑market social media campaigns, analysing key metrics and performance.
* Event Coordination: Proactively assist in planning, arranging, and executing trade days and national exhibitions within the US.
* Design & Campaign Execution: Use Adobe Creative Suite, Canva, Mailchimp, or Mailgun to create ad‑hoc marketing materials, signage, promotional literature, and targeted email campaigns.


Travel & Eligibility Requirements

* Occasional international travel to the US (Texas) to support marketing events and initiatives.
* Valid UK passport.
* Eligible to travel to the United States (e.g., under the ESTA Visa Waiver Program).
* Full, valid UK driving licence.
* Clear background check – no unspent criminal convictions.


Benefits Snapshot

* Cycle to Work Scheme
* Discounts and Cash Back Benefits Platform
* Holistic Wellbeing Platform
* 24/7 Employee Assist Programme
* 33 days Annual Leave (inclusive of Bank Holidays)
* Employee Product Discounts
* Recognition Rewards

At First Fence, we are committed to fostering an inclusive and diverse workplace where everyone feels valued, respected, and empowered. We believe in the principles of Equality, Diversity, and Inclusion (EDI), and promote a culture that celebrates individual differences and embraces a wide range of perspectives. We stand firmly against discrimination based on race, ethnicity, gender, sexual orientation, religion, age, disability, or any other characteristic protected by law. Our recruitment process is fair and unbiased; all applicants are evaluated solely on their qualifications, skills, and experience. By joining our team, you will become part of a vibrant, inclusive community where your unique contributions are valued, and diversity is celebrated.

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