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Segment mkt leader-automation & electronics/ggn/12yrs

Weybridge
Permanent
Michael Page Sales
Posted: 23 February
Offer description

1. To work in a global giant within the automation space
2. To work closely with India leadership

About Our Client

This role is with a large organization known for its contributions to the electronics and automation industry. The company is committed to delivering innovative solutions and maintaining a strong presence in the market.

Job Description

3. As a segment leader for end user marketing, Develop and execute comprehensive marketing strategies to achieve business objectives.
4. Oversee product positioning, pricing, and promotional activities in alignment with market trends.
5. Collaborate with cross-functional teams to ensure consistent brand messaging.
6. Analyse market data and customer insights to identify growth opportunities.
7. Monitor and manage the marketing budget to ensure cost-effective operations.
8. Lead the development of digital marketing campaigns to expand online presence.
9. Build and maintain relationships with key stakeholders and industry partners.
10. Evaluate the performance of marketing initiatives and recommend improvements.

The Successful Applicant

A successful GM- Marketing should have:

11. A degree in marketing, business administration, or a related field.
12. Exceptional storytelling skills; ability to translate complex technical features into business benefits. Knowledge of PR and External Communications, Strong Digital Marketing skills including Account Based Marketing, Performance Marketing, Lead Gen Campaigns
13. Proven expertise in the electronics industry or a similar field.
14. Strong analytical skills to interpret market trends and data effectively.
15. Experience in managing marketing campaigns and budgets.
16. Knowledge of modern digital marketing tools and techniques.
17. Excellent leadership and communication skills.
18. Ability to work effectively in a collaborative environment.

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