Location
London
Position
Content Strategist
Career level
Consultant
About the Company
Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. With our thought leadership and culture of innovation, we apply industry expertise, diverse skill sets and next-generation technology to each business challenge.
About the Team
We are a global team of B2B growth specialists spanning strategy, marketing, and sales; united by a shared focus on client‑led growth. Now part of Accenture Song, we help leading organisations reinvent how they win, grow, and retain their most important customers by aligning teams around what matters most to clients. Our team thrives on unity and collaboration across London, Boston, and beyond. We work in a creative, innovative hub where ideas are shared, experiments are encouraged, and personal and professional growth come naturally.
Culture and Values
We believe in inclusion and diversity and supporting the whole person. Our core values comprise Stewardship, Best People, Client Value Creation, One Global Network, Respect for the Individual and Integrity. Accenture is recognized worldwide not just for business performance but for inclusion and diversity.
Role Overview
As a Content Strategist, you’ll be an expert B2B writer across multiple formats and someone who is experienced in developing outlines, creating briefs for copywriters, and drafting value propositions and key messages for target audiences. This role calls for someone with strong B2B copywriting credentials. This person needs to be proactive, able to turn their hand to anything, and who can design a content programme to suit desired client outcomes.
Key Responsibilities
* Write high‑quality, engaging, persuasive content for various marketing platforms.
* Collaborate with stakeholders on content ideation, messaging, framework development and delivery.
* Work with designers in the planning and execution of campaign and asset development and QC work when required.
* Work with consulting, design, and producer teams to create cohesive and effective content that meets the client need.
Skills
* Understand client needs and translate them into a content program and plan deliverables – ensuring content aligns with specified objectives.
* Craft clear, engaging, and persuasive content tailored for various audiences, platforms, and formats.
* Excellent verbal and written communication skills for effective collaboration with team members, clients, and stakeholders.
* Exceptional ability to prioritise tasks, manage multiple projects simultaneously, and meet tight deadlines.
* Plan, organise, and manage own work to ensure successful and timely completion of all project goals and objectives.
Experience
* At least 5 years’ experience working in a similar role with a consultancy, creative agency or related B2B industry.
* Familiarity with the B2B sector, particularly client‑centric growth strategies, account‑based marketing (ABM), and consultancy services.
About Accenture
We work with one shared purpose: to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders, communities, and each other. We believe that delivering value requires innovation, and innovation thrives in an inclusive and diverse environment.
“Across the globe, one thing is universally true of the people of Accenture: We care deeply about what we do and the impact we have with our clients and the communities in which we work and live. It is personal to all of us.” – Julie Sweet, Accenture CEO
We also provide opportunities to keep skills relevant through certifications, learning, and diverse work experiences. We’re proud to be consistently recognized as one of the World’s Best Workplaces™. Join Accenture to work at the heart of change. Visit us at www.accenture.com.
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