About THG
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.
Life at THG Beauty
We know that beauty isn’t one‑size‑fits‑all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic.
Why be a Senior Paid Media Executive at THG Beauty?
Supporting regional paid media teams with operational tasks, optimisations and budget management across a range of activities, such as Google, Bing, YouTube & Demand Gen, Programmatic Display, Display & META / TikTok platforms. As a Senior Paid Media Executive, you’ll:
* Use data driven insights to quickly iterate and methodically improve results day on day, week on week, and month on month.
* Support the global paid media strategy, ensuring best practice is being followed.
* Specifics of account management and optimisation include Campaign structure, keyword research, keyword management, keyword bidding, ad copywriting and testing, search content integration, related search strategies, landing page testing, and any other core capability required to maximise results, drive volume, and hit targets.
* Working with our in‑house design team on banner and ad creation.
* Constant optimisation of campaigns to agreed revenue and ROI targets.
* Collaborating with wider teams across SEO, CRM, UX, CRO.
* Supporting the delivery of daily/weekly/monthly reports with context around performance, creating paid media forecast.
* Managing daily paid campaign spend to ensure optimum campaign performance.
* Conducting competitor research and analysis.
* Reporting and analysis to show impact of work.
* Good understanding of Google led Video Campaigns (YouTube & Demand Gen) with experience managing and optimising these Campaigns for full funnel Campaign success.
Key Performance Indicators (KPIs)
* Paid performance of regional paid media performance, measured against COS%, NC and GP.
* Delivery of new campaigns, Keywords, Ad Copy across all relevant platforms and surfaces.
* Reporting on performance, transparent communication back to the trading, buying and management teams.
* Driving better Revenue volumes within COS% targets, acquiring more New Customers within CAC targets.
Skills and Experience
* Prioritise, structure work and effectively manage time.
* Capability with key marketing platform technologies.
* Excellent communicator – able to give clarity and provide detail on insights.
* Ability to form good working relationships within internal teams.
* Critical thinker and problem‑solving skills.
* Project management skills.
Career Development
* Access bespoke development programmes designed and delivered by our in‑house L&D team.
* Continued development through our upskilling programme with an industry‑leading training provider.
Enhanced Leave
* 25 days annual leave plus bank holidays.
* Enjoy your birthday off on us.
* Enhanced maternity and paternity pay, depending on length of service.
* Up to 10 days compassionate leave.
* Buy back up to 3 days each year.
* Unlock 2 days volunteer leave after 12‑months.
Wellbeing Support
* Access face‑to‑face and virtual appointments with our in‑house GP.
* Access our 24‑hour Employee Assistance Programme (EAP) provided by Bupa.
* State‑of‑the‑art on‑site gym.
* Access to our on‑site physio.
Other Perks
* Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
* Subsidised bus pass from Manchester City Centre to our ICON office.
* Up to 50% staff discount on THG brands.
* On‑site staff shop.
* Refer and earn up to £1000 when a referral passes probation.
* Anniversary gifts when you hit 5 and 10 years of service.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
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