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Human centred design - content designer

CGI
Content designer
Posted: 9h ago
Offer description

Position Description:

CGI is helping organisations design digital services that are clear, inclusive, and built around real user needs. As a Content Designer within our HCD team, you will play a key role in transforming complex services into intuitive, meaningful user journeys that deliver measurable impact. Working at the intersection of strategy, design, and delivery, you will influence how content shapes experiences at scale. At CGI, you are trusted to own outcomes, encouraged to bring creativity to problem-solving, and supported by a collaborative environment where your expertise helps create lasting value for clients, users, and communities.

CGI was recognised in the Sunday Times Best Places to Work List and has been named a UK ‘Best Employer’ by the Financial Times. We offer a competitive salary, excellent pension, private healthcare, plus a share scheme (3.5% + 3.5% matching) which makes you a CGI Partner not just an employee.

We are committed to inclusivity, building a genuinely diverse community of tech talent and inspiring everyone to pursue careers in our sector, including our Armed Forces, and are proud to hold a Gold Award in recognition of our support of the Armed Forces Corporate Covenant. Join us and you’ll be part of an open, friendly community of experts. We’ll train and support you in taking your career wherever you want it to go.

Due to the secure nature of the programme, you will need to hold UK Security Clearance or be eligible to go through this clearance. This is a hybrid position.

Your future duties and responsibilities:

In this role, you will lead the design of clear, accessible, and evidence-based content that enables users to navigate complex services with confidence. You will shape content strategies, governance, and standards, working closely with multidisciplinary teams and clients to ensure content supports both user needs and business objectives. By influencing design decisions and engaging senior stakeholders, you will help embed best practice and sustainable content approaches.
You will also contribute to building content design capability across CGI by mentoring others, championing inclusive design, and sharing knowledge within the SPARCK community. Supported by a collaborative culture, you will have the freedom to experiment, refine ideas, and drive meaningful change.
Key responsibilities include:
Lead & Innovate: Shape content strategy, governance, and tone of voice
Develop & Deliver: Create clear, engaging, and accessible content
Optimise & Improve: Use research, data, and information architecture to simplify journeys
Collaborate & Influence: Work with designers, researchers, and stakeholders end to end
Guide & Support: Mentor junior designers and build team capability
Champion & Advocate: Promote inclusive, human-centred design practices

Required qualifications to be successful in this role:

You will bring strong experience in content design and strategy, with the confidence to lead, collaborate, and influence across complex environments. You are passionate about inclusive design and continuous improvement, using evidence to inform decisions and deliver high-quality outcomes.

Essential qualifications and experience:
Extensive experience in content design, strategy, and governance
Proven ability to design accessible content
Strong use of research, data, and prototyping to inform content decisions
Excellent stakeholder engagement, facilitation, and influencing skills
Experience mentoring and supporting junior designers
Proficiency with tools such as Figma and content management systems

Desirable experience:
Knowledge of GDS or NHS content and style guidelines
Consulting experience or work across public and private sectors
Familiarity with Agile delivery environments
Understanding of SEO best practice

#LI-LH

Skills:

1. Client Management
2. Content Management
3. Detail-oriented
4. Strategic Thinking

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