Paid Marketing Manager– Menswear
Manchester
My client is seeking a dynamic Paid Marketing Manager to join a small, creative, in-house team, working with men’s streetwear brands. You will have a creative eye, and take the lead on managing and enhancing marketing channels for a diverse portfolio of in-house and partner brands.
Paid Marketing Manager– Key Responsibilities:
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Oversee and manage paid marketing channels across the business, including Meta, Google, and Klaviyo.
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Collaborate with the marketing executive to align marketing concepts and direction for each brand and season.
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Coordinate with internal and external team members to ensure the correct volume and style of content.
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Set budgets with directors for each brand and season.
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Develop marketing strategies for each collection.
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Supervise the creation of ads, emails, and posts alongside the marketing executive.
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Conduct seasonal monthly and weekly meetings with directors and the marketing team to plan and report on paid marketing channels.
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Monitor and report on performance on a weekly basis to directors.
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Actively manage paid ads in a hands-on manner.
Paid Marketing Manager– Skills:
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Extensive experience in managing paid marketing channels.
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Strong analytical skills to monitor and report on performance.
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Excellent communication skills to liaise effectively with directors and team members.
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A proactive approach to managing budgets and creating marketing strategies.
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The ability to work collaboratively and align marketing efforts with brand objectives