Overview
Recruitment Consultant at Insight Select: TikTok Paid Ads Manager / £40,000 / Hyper Growth E-Commerce Brand / Kent. Our client, a high-growth e-commerce brand, is seeking a TikTok Paid Ads Manager to lead performance-driven campaigns on the platform. This newly created role supports rapid growth and works within the acquisition team to expand brand reach and drive revenue through TikTok Ads and TikTok Shop.
Key Responsibilities
* Planning and executing conversion-focused TikTok ad campaigns to drive sales.
* Monitoring and analysing campaign performance, reporting key metrics and strategy adjustments to the Head of Acquisition.
* Managing the brand’s presence on TikTok Shop, ensuring compliance and capitalising on promotional opportunities.
* Creating a detailed content testing roadmap across copy, creative, audience segmentation and campaign setup.
* Adapting campaigns in real-time to improve efficiency and return on ad spend.
* Strategically planning TikTok livestreams in collaboration with on-camera talent to maximise reach and engagement.
Required Skills
* Proven experience using TikTok Ads Manager for direct response and conversion campaigns (essential).
* Background in e-commerce marketing, especially within TikTok Shop (essential).
* Strong analytical mindset and ability to translate performance data into actionable insights.
* Experience collaborating with creative teams to guide content strategy based on campaign performance.
* Confident communicator with strong presentation and reporting skills.
* Self-starter comfortable working with autonomy in a fast-paced environment.
Employment Details
* Seniority level: Associate
* Employment type: Full-time
* Job function: Marketing
* Industries: Household Appliance Manufacturing
Referrals increase your chances of interviewing at Insight Select by 2x
#J-18808-Ljbffr