Farmer J – Social Marketing Executive
Do you “give a fork” about what you do? Do you love great food? Then this
is for you!
We’re
looking for an uber-creative Social Marketing Executive to join our fantastic
Marketing team.
This
role sits at the heart of our brand presence across social, partnerships, and
content. You’ll work closely with our CMO, Marketing Manager and Content Lead to
bring Farmer J’s voice, energy, and stories to life every single day. Being
obsessed with food is non-negotiable. You’ll instinctively know what’s “now”,
from trends to formats and creators. You’ll enjoy being in front of the camera
as much as you do interacting with customers across our social platforms.
What you’ll be doing as our Social Marketing Executive:
* Own
day-to-day posting across all social channels (Instagram, TikTok, LinkedIn).
* Work
with our Content Lead and write on-brand captions that feel natural, punchy,
and very Farmer J.
* Support
our Content Lead to plan ongoing content strategy, content series, shoots, and
creative ideas.
* Create
and manage TikTok content, trend-led, lo-fi, on-the-spot filming,
behind-the-scenes, and reactive moments.
* Lead
community management across all platforms, replying to every DM, comment,
question, and bit of customer love (or chaos) in a way that feels authentically
“Farmer J”.
* Source
and manage UGC, including community outreach and content approvals.
* Manage
and grow brand partnerships, from early conversations to execution.
* Work
with Emerge on Black Card and Platinum programmes (spotting opportunities,
coordinating meals, following up).
* Responsible
for sending out Mailers to Emerge for all influencers.
* Research
new brands for collabs, launches, and content moments.
* Handle
all LinkedIn posting, including strategy, drafting posts, and working
cross-team to gather stories and updates.
* Support
on all major marketing moments: new site openings, new menu launches, and
seasonal campaigns.
* Assist
with the upcoming Farmer J App launch (content, coordination, comms, and
events).
* Help
plan, organise, and run events, influencer tastings, and pop-ups.
Our new Social Marketing Executive will have:
* 2
years+ experience creating content and managing social accounts for a
customer-obsessed brand.
* A
strong understanding of Instagram, TikTok, and LinkedIn, and the confidence to
run them solo.
* A love
for food – a bonus if you’ve been to Farmer J!
* An
awareness of social trends coupled with a natural creative instinct.
* A
natural ability for storytelling, a confident writing style with a feel for our
tone of voice.
* Experience
working with creators, influencers, and partner brands.
* First-class
organisational skills and the ability to juggle multiple projects.
* A team
player attitude with boundless energy - we move fast and have fun doing it.
What's
in it for our Social Marketing Executive?
* Salary
between £35,00 - £40,000, depending on experience.
* Daily
food allowance during shifts with unlimited coffee.
* 50%
discount across all our restaurants when off duty.
* You
will never work on your birthday, and you will be paid for it!
* 31
days holiday per year, including bank holidays, and increasing with length of
service
* Medicash
– subsidised healthcare cash plan
* Employee
Assistance Programme by Hospitality Action
* Green
commute – cycle scheme.
* A
great opportunity to grow as we continue to grow!
Why Farmer J?
We’re
a growing brand with big ambitions, a scrappy marketing team, and endless
opportunities to create. If you want to build a brand you actually believe in,
spend your days around great food and great people, and have a real impact, not
just schedule posts - this is the place for you!