Join Sightsavers in our mission to eliminate avoidable blindness and promote equality for people with disabilities. As a Digital Fundraising Executive, you’ll drive end-to-end digital fundraising campaigns, maximizing income and supporter engagement across multiple channels and countries. You’ll collaborate with colleagues to deliver innovative, effective campaigns and create seamless online experiences for supporters
Salary: £30,000 - £34,000 per annum
Location: UK remote - with twice-monthly travel to Haywards Heath, West Sussex
Contract: Permanent
Hours: This is a full-time role with some flexibility around hours worked.
About the role
As Digital Fundraising Executive, you’ll deliver high-impact digital fundraising campaigns and supporter journeys that drive income growth, engagement, and retention across multiple channels and international markets. You’ll manage end-to-end campaign delivery, optimise performance through data-driven insights, and collaborate with internal teams and external partners to create seamless, engaging digital experiences for supporters.
You’ll work closely with Digital Managers, the Head of Digital Fundraising, the Supporter Experience Lead, the Insight and Optimisation Team, and international fundraising teams, as well as external digital agencies, media partners, and creative agencies.
Responsibilities
* Managing specific digital fundraising projects, working with internal stakeholders and suppliers to ensure requirements are met, projects are delivered on time and on budget, and targets are achieved.
* Manage digital fundraising projects, ensuring they meet objectives, remain within budget, and achieve set targets
* Collaborate with fundraising teams to Integrate digital activity with offline campaigns (e.g., paid campaigns, email journeys, landing pages) to amplify reach and reinforce key messages.
* Oversee the full lifecycle of email campaigns, including planning, execution, analysis, and reporting
* Work with the Supporter Experience Lead to design and deliver digital journeys that build loyalty and long-term engagement for both new and existing supporters.
* Support the Digital Manager in expanding international fundraising through a range of digital channels
* Improve campaign performance through proactive monitoring, timely reporting, and actionable recommendations.
* Contribute to A/B and multivariate testing to enhance the effectiveness of digital campaigns
* Ensure campaign activities are streamlined and optimised for international audiences
* Assist the Digital Managers and Head of Digital Fundraising with additional projects as required.
* Participate in cross-team sprints and retrospectives to share learnings and continuously enhance digital fundraising strategies.
This is a dynamic role with the chance to shape strategy, influence decisions and drive significant improvements to supporter experience and fundraising performance. Please see the Job Description for full details.
Skills and Experience
As Digital Fundraising Executive, you will be responsible for managing projects to maximise income, plus supporter recruitment, engagement, and retention, through digital channels. Your work will include email, search, display and paid social campaigns across one or more countries where Sightsavers fundraises. Working with colleagues across fundraising and beyond to ensure digital support for the relevant campaigns is effective and optimised.
Skills
Essential:
* Proven experience in managing digital fundraising projects with timely delivery, adherence to briefs and budgets, and effective results reporting.
* Experience and understanding of key digital marketing or fundraising platforms and disciplines - including experience with content management systems, email marketing, social media platforms, search and display advertising and ideally experience with GA4.
* Excellent writing skills, ideally with a background in writing strong fundraising copywriting.
* Competence in data analysis, reporting setup, and tracking progress against KPIs.
* Strong communication and interpersonal skills, capable of engaging both technical and non-technical audiences.
* Project management skills involving coordination with multiple teams and external agencies to achieve organisational goals.
Desirable:
* Experience in international fundraising.
* Understanding of various individual-giving fundraising disciplines, such as mailings, inserts, and TV advertising.
* Experience in orchestrating virtual mass participation events.
* Strong editing and proofreading abilities.
* Research skills to identify new digital and fundraising opportunities.
Note: While a degree is not mandatory for this role, relevant experience is essential
Next Steps
To apply for this exciting new opportunity, please complete an application via our recruitment portal. We are particularly interested in learning of your motivations for applying.
We anticipate that remote interviews will take place via Microsoft Teams and the evaluation process is likely to include a 2-stage interview and a written task.
Closing date: 11 January 2026
As an equal opportunity employer, we actively encourage applications from all sections of the community. Sightsavers is a Disability Confident Leader and qualified people with a disability are particularly encouraged to apply.
Sightsavers is an employer that does not tolerate any form of harassment and has zero tolerance for sexual exploitation and abuse. All potential candidates will be subjected to rigorous background checks and controls.