We’re working with a global engineering firm as they look to recruit the new role of Technical Marketing Manager to their business. Marketing is currently covered within a hybrid business development/marketing function and they’re now looking to separate the two with this role. They’re a really fast growing business and this post-holder will work closely with the BD team playing a key role in ensuring their brand stands up to task in existing and new markets and regions. It’s an exciting role with a real hands-on approach.
The role:
So as Marketing Manager, brand will be your focus and one of your first roles will be to evaluate what is currently in place and devise and execute a marketing strategy to support the positioning and messaging. This is a standalone role, so we are looking for someone who is highly experienced, but who is also very hands on, as there is no plan currently in placed to recruit more junior team members. You’ll be responsible for leading and facilitating the global marketing activities for the UK, US and other key regions, managing and maintaining the brand image and identity across all external communications. You’ll be responsible for all marketing assets and content planning across all digital platforms (websites, flyers, social media etc.)
Events will be a key part of your role and you’ll coordinate conferences and webinars and associated promotions, including logistics, across the UK, US, Europe and Asi...