Job Description
Contract: Fixed Term/Secondment
Closing date: Monday 6th April
Recruitment Partner: Shannon Linton
Love creativity, design, and bringing ideas to life? You will turn brand stories into standout in-store experiences - from exciting beauty launches to magical seasonal campaigns.
As an Assistant Shopper Marketing & Visual Merchandising Manager, you’ll play a key role in making brands shine in retail spaces, supporting the delivery of both temporary activations and permanent merchandising. Working with a passionate team of creatives and marketers, you’ll help create impactful moments that surprise and delight shoppers every day.
What you’ll be doing
You’ll support the planning, development, and execution of in-store marketing campaigns across multiple regions. From adapting global brand concepts to local execution, to coordinating production and rollout, you’ll help bring campaigns to life across all retail touchpoints.
You’ll collaborate closely with internal teams and external partners, ensuring projects are delivered on time, on brand, and with real commercial impact.
Key responsibilities
* Support the creative translation of brand guidelines into in-store displays and materials across UK&I, EMEA, and APAC markets
* Assist in adapting campaigns and initiatives for local execution across all in-store touchpoints
* Manage the development and rollout of 3D in-store materials and promotional kits
* Partner with agencies and suppliers to support creative production, artwork reviews, and approvals
* Work closely with Brand, Commercial, and Category teams to ensure activations are on‑brand, insight‑led, and commercially strong
* Support stakeholder communication and coordination to ensure projects are approved on time and delivered smoothly
* Help track budgets, timelines, and project progress to keep everything running seamlessly
* Stay up to date with retail trends, competitor activity, and design inspiration to bring fresh ideas to the team
What you’ll need to have (our must‑haves)
* Some experience in Shopper Marketing, Visual Merchandising, Retail Marketing, or Brand Activation would be advantageous.
* A genuine passion for creativity, design, and retail experiences.
* Strong attention to detail and organisational skills.
* Excellent communication.
* Ability to work efficiently in a fast‑paced, cross‑functional environment.
* Curiosity about market trends and brand storytelling.
Rewards designed for you
* Boots Retirement Savings Plan
* Discretionary annual bonus
* Generous employee discounts
* Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
* Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more.
* Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.
There’s lots more in our benefits and discounts, MyBoosts – there to give you that little lift in your everyday. Find out more at boots.jobs/rewards. Exclusions may apply; eligible roles only.
We are proud to be an equal opportunity employer, creating an inclusive workplace where our colleagues are empowered to be themselves and where diversity, equity and inclusion are part of how we do things, every day.
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