Brand Manager – Pet Veterinary – Berkshire/Hybrid
Our client develops breakthrough therapies and innovative healthcare solutions in areas of unmet medical need for both humans and animals. As a family‑owned company, they focus on long‑term performance. They believe that, if they have talented and ambitious people who are passionate about innovation, there is no limit to what they can achieve.
They are now seeking a strategic and results‑driven Brand Manager to lead brand development and tactical marketing for key pet brands, within the Pain, Vaccines and CNS franchise.
You will be responsible for developing and executing marketing plans that support market share, sales, and profitability targets. Working cross‑functionally, you’ll ensure that marketing activities are aligned with global strategies and tailored to local market needs.
Responsibilities
* Lead the development and implementation of tactical marketing plans and product communications
* Ensure that the brand strategy and marketing mix are adequately adapted to each sales channel's requirements
* Collaborate with category and strategic accounts teams to ensure alignment and effective rollout of campaigns
* Monitor performance, analyse results, and adjust strategies as needed
* Manage advertising and promotions budgets, evaluating effectiveness and ROI
* Conduct market and competitor analysis to inform strategic decisions
* Build strong relationships across the business and with key external partners
Candidate requirements
* Strong commercial focus and extensive marketing experience
* Previous veterinary marketing experience is required
* Proven expertise in brand management and budget ownership
* Excellent project management and multitasking skills
* Experience leading cross‑functional initiatives
* Proactive, solution‑oriented mindset
* Strong communication and influencing abilities
You will enjoy a good benefits package that includes generous pension, medical cover, 25 days of holiday, life assurance, and income protection.
Please apply online or contact CHASE for further information on 0131 553 6644.
Reference Number: 74542
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