Company Description
Established in 2016 and headquartered in London, Bullion House offers innovative solutions in the precious metals industry. Backed by decades of cumulative experience, the company prides itself on transparency in a traditionally opaque sector. Bullion House provides investment-grade gold and tailored services to help clients gain clarity on their portfolios. We are committed to making gold investing tax-efficient and accessible to everyone. Our state-of-the-art London showroom serves as the hub for working with global partners and providing expert insights.
Role Description
• Develop and execute marketing strategies to enhance Bullion House’s brand visibility, customer engagement, and lead generation.
• Oversee all marketing channels including website, SEO, PPC, email marketing, and social media, ensuring a consistent and premium brand message.
• Manage and guide the Social Media Manager, ensuring high-quality, on-brand output across all platforms.
• Be highly proficient in LinkedIn, Instagram, and YouTube, with a strong understanding of platform-specific growth strategies.
• Prepare clear briefs for the Content Creator, ensuring all assets align with marketing objectives and brand voice.
• Confidently participate in and support the creation of social media content, including reels and video-based formats.
• Plan and execute weekly email marketing campaigns
• Lead outreach efforts to establish new collaborations and partnerships to increase brand awareness and drive sales.
• Collaborate closely with the sales team to align marketing campaigns with revenue targets and customer acquisition goals.
• Coordinate content creation including product descriptions, articles, and promotional materials.
• Plan and execute events, exhibitions, and partnerships to strengthen brand presence.
Key Skills
• Proven experience in a marketing role within the finance, investment, or related industry (preferred).
• Strong understanding of digital marketing channels and performance-driven campaigns.
• Excellent communication, copywriting, and stakeholder management skills.
• Highly organised with strong project management capabilities.
• Comfortable working in a fast-paced environment and managing multiple campaigns simultaneously.
• Hands-on, proactive, and confident both behind the strategy and in front of the camera when needed.
Performance
• Growth in brand awareness (website traffic, social media engagement, lead generation).
• Increase in customer acquisition and retention through targeted campaigns.
• Successful execution of campaigns, collaborations, and partnerships.
* Strong alignment between marketing activity and sales performance.
Salary up to 50k P/a
Work from our offices in Marylebone.