Do you truly understand branding and positioning?
If the answer is yes… we want you.
Full Time - Hybrid role with 3 days office based at Just Bee HQ, Old Trafford, Manchester
Competitive Salary Package - Plus Bonus
Company Description
Just Bee is a fast-growing UK wellness brand creating honey blends infused with natural vitamins, minerals and botanicals to support everyday health, from sleep to immunity and gut health. We are proud to be in the running for The Times 100 Fastest Growing Companies 2026, driven by our mission to make daily wellness simple and delicious.
Just Bee is in the process of a big exciting rebrand project which this role will be an instrumental part of as well as entering the next phase of growth as we scale our direct-to-consumer ecosystem. The E-Commerce Manager plays a pivotal role in that journey.
You will be the commercial owner of our D2C ecosystem across Shopify, CRM, subscriptions and marketplaces (Amazon, TikTok Shop), accountable for driving website revenue growth, improving UX, CVR, AOV and LTV.
This is a hands-on role for someone who combines commercial thinking with execution. You will analyse platform performance, identify opportunities and implement improvements across the site, CRM and marketplaces to continuously optimise growth.
Reporting to the Marketing Director, you will also work closely with the co-founders, giving you meaningful ownership and influence over how Just Bee grows digitally.
Core Responsibilities
As Creative & Content Manager you will be responsible for developing and executing the creative direction of Just Bee. You’ll lead the creation of all branded content, responsible for how we look, feel and show up across all touchpoints - from paid digital and social content to packaging and physical brand assets. This is a highly hands-on role, combining strategic thinking with day-to-day creative execution, supported by freelance talent and AI-powered tools. You’ll work closely with the founders, marketing and growth teams to deliver creative that builds customer acquisition, brand loveanddrives performance.
* Ensure all creative output successfully lands our brand positioning, consistently on-brand and commercially effective.
* Collaborate with marketing to develop creative concepts in line with Just Bees content strategy that drive engagement, conversion and brand loyalty.
* Own the execution of high-performing creative for paid online advertising, social media, email, website, printed collateral and packaging.
* Own and evolve Just Bee’s brand identity across digital, packaging and physical touch points.
Execution
* Create high quality on brand content including graphics, video & photography in collaboration with freelancers where required.
* Produce high-quality short and long-form content specifically for online ads (Meta, TikTok, YouTube), ensuring assets are optimised for performance.
* Film, capture and edit content across devices at high volume and pace.
* Create images, graphics and lightweight design assets that bring the brand world to life across platforms.
* Use Adobe Creative Cloud daily - including Photoshop, Premiere Pro, Illustrator and InDesign -to deliver fast, high-quality outputs.
* Build and maintain a content library.
* Identify opportunities to use AI tools to enhance speed, creativity and output quality - from ideation and storyboarding to editing, image generation and creative testing.
* Maintain best-practice knowledge of new AI creative tools and integrate them safely and responsibly into workflow.
Key Performance Indicators:
* Delivery of high-quality, on-brand creative assets within agreed timelines and budgets.
* Improvement in paid media performance driven by creative (e.g. CTR, thumb-stop rate, ROAS).
* Consistent application of brand identity and messaging across all touchpoints.
* Positive feedback from internal stakeholders, creators and agency partners.
* Contribution to growth of brand awareness, engagement and trial.
Skills & Experience:
* Minimum 5 years’ hands-on experience in creating content for digital marketing, ideally for DTC, FMCG, wellness or lifestyle brands.
* Strong portfolio demonstrating hand-on creation of paid social assets using photography, graphics & video.
* Highly competent in Adobe Creative Suite: Photoshop, Premiere Pro, Illustrator and InDesign.
* Clear understanding of how ad platforms work (Meta, TikTok, Google), and how creative impacts performance.
* Strong understanding of AI creative tools and how to apply them practically.
* Ability to work quickly, handle pressure, juggle multiple deadlines and adapt to changing priorities.
* A natural storyteller with exceptional attention to detail and a passion for wellness.
* Confident, curious and creative, always proactively finding new content opportunities.
* Experience working in small, fast-moving teams is a strong advantage.
* Hands-on, roll-up-your-sleeves attitude-comfortable in a fast-growth startup environment.
* Self-starter that is tenacious & results driven.
* Thinks creatively and logically, even with imperfect information.
* Brings positivity and momentum to the team and a strong collaborator.
* Takes personal responsibility and is creative and resourceful in finding solutions.
#J-18808-Ljbffr