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Senior marketing analyst - 9m ftc

Glasgow (Glasgow City)
Denholm Associates
Marketing analyst
€45,000 a year
Posted: 18h ago
Offer description

Looking for a role where you can put your data analysis skills to use and see some real output in your work? Are you an expert in Power BI?

We're supporting the lovely team at Golden Charter in an exciting time for the business as it undergoes a significant transformation project and scales their marketing function.

As the UK's leading independent funeral plan provider, they are building the analytical capability to match their ambition. That's where you come in.

We're looking for a Senior Marketing Analyst who can own Power BI dashboard development and maintenance, deliver monthly performance reporting with commercial insight, and act as the bridge between marketing stakeholders and our other data teams to really tell the business what the data means.

This is a full-time role on a 9-month Fixed-term contract initially and will be working hybrid out of Glasgow city centre so you'll need to be accessible to here.


The good stuff:

* Pension: 6% employer contribution (£3,000-£3,360 per year)
* Working week: 35 hours
* Life assurance: 4x salary from day one (£200-224k cover)
* Smart Flex: £1,000 annual allowance (gym, retail discounts, car leasing, Kids Pass, Gourmet Society)
* Remote-first: Office attendance ~2x monthly for team meetings/collaboration & as and when required
* Perks: Weekly on-site massage


What we're looking for:

* Extensive working knowledge of Power BI
* Commercial reporting experience - you'll understand marketing KPIs, campaign performance, stakeholder dashboards (inc at senior level)
* Able to interpret what the data means and present it in an easily-digestible format for non-technical stakeholders
* Excellent stakeholder engagement - you'll be comfortable liaising with a range of teams and stakeholders at all levels
* SQL capability - you'll have a working understanding for data extraction and manipulation (JOINs, aggregations, basic queries)
* A background of working within a regulated environment would be great but it's much more on the individual here


What you'll be doing:

* Owning Power BI for marketing department - taking the lead on all marketing dashboard design, build, maintenance and ongoing development
* Taking the lead on BAU data analysis activities - acting as the data steward for any data issues
* Delivering monthly performance reporting - supporting around KPI for marketing performance and campaign reporting
* Acting as the go-to person between the marketing and data teams - you'll be technical enough to work with data teams and commercial enough to present to CMO
* Helping to drive a data informed culture through the business
* Ad-hoc project work - inc inputting to new upcoming App/Loyalty Scheme, reviewing sales, aggregator performance and brand tracking data to uncover insights

This role would be well suited to senior level marketing analysts or data analysts who love stakeholder engagement and commercial insight delivery, rather than data engineers focused on backend infrastructure and pure technical work.

If this sounds like you? Please get in touch with Scott @ Denholm for more information.

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