POSITION TITLE:Marketing Manager
LOCATION:Farringdon (near Alton, Hampshire)
REPORTING TO: Joseph Moyle
We are seeking a versatile and creative Marketing Manager to take ownership of the marketing function across the 2 arms of our business — The Country Candle Co. and Scentelier’s.
This is an exciting opportunity to combine strategy and creativity in a hands-on role. You’ll be responsible for developing and delivering campaigns, managing digital presence, creating content, supporting new product launches, and leading trade show activations.
It’s a perfect role for an ambitious marketer who wants real ownership in a small but growing business. You’ll be both strategist and doer — setting direction while rolling your sleeves up to bring it to life.
While the role is advertised as part-time, we see this as the start of a longer-term journey. As our marketing activity grows and delivers results, this position has clear scope to develop into a full-time role in the future.
Key Responsibilities
* Develop and deliver the marketing strategy and calendar across consumer and trade channels, ensuring our marketing activities align with our target market purchasing cycles.
* Take ownership of brand voice, messaging, and positioning, ensuring consistency across all platforms.
* Create and manage marketing collateral (brochures, POS, e-shots, campaigns, direct mail).
* Manage and grow social media presence (Instagram, LinkedIn, etc.), producing engaging, consistent content and campaigns.
* Oversee photography/videography projects — coordinating freelancers while also producing content where possible.
* Manage and update websites, ensuring design, content, and campaigns reflect brand positioning & marketing campaigns.
* Support new product development with packaging design input and launch campaign planning.
* Plan and deliver exhibition stands for major trade shows (Spring Fair, Harrogate Home & Gift, etc.), covering stand design, logistics, and promotion.
* Partner with the sales team to create trade and retail marketing activations to drive sell-through.
* Travel as required for trade shows, retail visits, and supplier meetings.
Skills & Experience
* 2–4+ years’ marketing experience, ideally within home fragrance, luxury lifestyle, gifting, or retail sectors.
* Proactive, hands-on, and adaptable — comfortable in a role where you both shape the strategy and deliver the execution.
* Experience managing both B2C and B2B marketing activity to the retail sector.
* Creative skills with Adobe/Canva or similar for producing marketing materials.
* Confident in managing social media, websites, and digital campaigns.
* Knowledge of packaging, photography, and creative project management would be advantageous.
* Strong organisational and project management skills; able to juggle multiple projects.
* Excellent written and verbal communication with a sharp eye for detail and storytelling.
* Commercially aware and motivated by aligning marketing with sales growth.
Why Join Us?
* Impact & Ownership – You’ll own the marketing function and see your work directly shape brand perception and business growth.
* Creative Variety – From designing campaigns and running social media, to organising trade shows and launching new products, no two days are the same.
* Heritage & Innovation – Be part of a family business, while helping us launch into premium retail with fresh, exciting collections.
* Growth Journey – We’re a small but ambitious team with big plans. As we grow, so will opportunities in your role & responsibilities.
* Close-Knit Team – Work directly with directors and decision-makers, where your ideas are heard, valued, and put into action.
* Fragrance & Lifestyle – Immerse yourself in a creative, design-led industry you can be proud of.
About Us
The Country Candle Co. is our country-luxe home fragrance brand. With a strong presence in garden centres and gift retailers, we are on a journey to become a recognised name in UK home fragrance.
Scentelier’s is a newer side of our company, as a contract manufacturer, serving clients in luxury retail, hospitality, and bespoke fragrance projects.
Together, our brands combine craftsmanship, creativity, and ambition — and this role is central to how we share our story with the world.
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