The Marketing and PR Specialist will support in the day-to-day marketing activities and the execution of the marketing plans in addition to developing PR activity for the client across its nationwide clinics.
Providing product/service marketing expertise in order to develop and implement tactical marketing projects/campaigns, including sales tools, marketing collateral, ambassador development and brand co-ordination.
This is a full time position based across our 6 main patient care clinics in a flexible working capacity so being able to travel is essential, 2 days at home and 3 travelling to one of the UK clinics. Some overnight stays may be necessary. All expenses will be paid.
* Preparing, acquiring and editing PR content, stories and materials such as case studies, photography and information for PR, whilst adhering to internal approvals SOP.
* Responsible for contributing to and executing marketing activities across the 6 main clinic locations and in line with the annual marketing plan.
* Liaison with key stakeholders to source and curate content and ensure consistency of messaging in relation to the annual marketing plans.
* Support the Marketing Manager in the production of Annual Marketing Plan.
* Marketing campaign activity from initial concept ideas to execution, utilising core marketing knowledge and project management skills
* Proactively visit all clinical sites to build connections and actively seek ideas, opportunities and content.
* Close collaboration with clinical and silicone teams together with the Marketing and Events Coordinator and Digital Marketing Executive to ensure messaging is consistent with planned marketing campaigns
* Proactively seek new ideas and initiatives to implement into future marketing plans/campaigns
* Production of active internal communications and a quarterly internal newsletters.
* Proactively communicate ideas and assist with communications planning and management across PR and social media
* Running a proactive and reactive press office function forming relationships with key journalists and carving out PR and Media opportunities.
* Maintaining and updating media contact database and media monitoring
* Collating and analysing media coverage to create reports for internal review and evaluation
* Organisation of press events as required
* Event press liaison and support plus attendance as required
* Build and maintain positive working relationships with the clinic teams.
* Provision of Adhoc marketing support for other areas of the business.
Please note: Due to the large volume of applications we receive for each position we will only be able to respond to applications received with the relevant skills. Should you not hear from us within a week, unfortunately on this occasion your application has been unsuccessful.
March Recruitment is an equal opportunities employer and complies with all relevant UK legislation. Please note that by applying for this vacancy you accept March Recruitment’s Privacy Policy and GDPR Policy which can be found on our website and therefore give us consent to contact you.
Consultant: Donna Jackson