We have an exciting opportunity for a Digital Marketing Manager-China role in an International Trade & Development company based in Miami. The organization assists businesses in expanding globally by maintaining global websites and marketing for the enterprises. The company is looking for a bi‑lingual, dedicated, competitive, self‑motivated, and incredibly capable online marketing leader that has previously succeeded in comparable jobs and wants to advance their career in the global company.
Job Requirements and Responsibilities
* 3 to 5 years of digital marketing expertise.
* Fluent Mandarin (Chinese) speaker with strong linguistic and copywriting abilities.
* Experience delivering marketing campaigns in China.
* Knowledge of designing, creating, and optimising in‑platform marketing.
* Understanding of cultural and linguistic factors to promote Far‑East market localisation.
* Demonstrable competence in Baidu Ads, Weibo, and WeChat marketing.
* Bachelor’s degree.
* Certification in digital marketing is a bonus.
* Experience establishing and optimising campaigns across at least two platforms: Bing Ads, Google Ads, Facebook Ads, and LinkedIn Ads.
* Experience working in a fast‑paced B2B setting, preferably with an agency.
* Ability to establish and implement dynamic market strategies, brand strategy, copywriting, email campaigns, and social media management.
* Enthusiasm for the rapidly changing digital world and current industry trends to produce engaging campaigns and material.
* Results‑oriented and detail‑oriented, with a strong desire to reach and exceed quantifiable performance targets.
* Excellent self‑organisation and time‑management abilities.
* Experience with inbound marketing systems (preferably LinkedIn, HubSpot, and Google certifications).
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