Vacancy NameSenior Customer Insight Analyst Vacancy NoVN1082 Job TypePermanent LocationHatfield Job Details
Senior Customer Insight Analyst
Contract type:Permanent
Location:Hatfield (Hybrid working - 3 days in the office)
Working hours per week:40 hours
Level:Senior
Application Closing Date:Tuesday 21st October 2025
About us
Our mission is to deliver joy in every shop, through unbeatable choice, unrivalled service, and reassuringly good value.
We’re Ocado Retail, a market-leading joint venture between Ocado Group and M&S, and the world’s largest dedicated online supermarket,. Not only is Ocado.com the only place to shop a full range of M&S food online, it’s also the home to the widest online supermarket range in the UK and champion of small, independent brands. We’re also the brains behind, our same-day grocery delivery service.
About the team and the role
Retailinsight is at the heart of the Ocado retail grocery team – from advising the buying team on promotions to run and products to range, to understanding how our customers buy their weekly shopping though to building models for new loyalty schemes and personalised marketing campaigns – data and insight are critical to everything we do. We want our analysts to become experts in their areas as well as have the skills needed to produce great insight. We therefore run regular training sessions on the key tools needed – choosing visualisations, presentation skills, SQL, VBA and more.
The Senior Customer Insight Analyst role is responsible for supporting the marketing team to deliver their commercial objectives.
Customer Insight Analysts are required to extract, manipulate and analyse data to provide critical management information to enable decision making on the key questions facing the Marketing team. This includes informing campaign design, supporting implementation, advising on campaign performance and suggesting improvements. There is also responsibility to provide insight on customer behaviours and how Ocado can best fulfil their needs. As a Senior Customer Insight Analyst you will also be responsible for mentoring and developing more junior members of the team, developing the strategic questions and managing stakeholder relationships.
What you’ll do
1. Interrogating internal databases to provide recommendations to the marketing team and Ocado Retail’s senior leadership within the commercial context. This will involve both shorter term, quick turnaround questions to help inform tactical decision making and longer term projects shaping the future of Ocado Retail’s customer and marketing strategy.
2. Visualising data and presenting insight in a concise manner with presentations tailored to the technical level of the audience.
3. Analyse information beyond our own data sources in order to develop our understanding of customer and retail perception and our performance relative to the wider market.
4. Developing and maintaining key business reports to enable stakeholders to self-serve regular queries and increase the level of data-based decision making within the company.
5. Applying statistical techniques such as regression modelling to quantify the impact of variables affecting past campaign performance (and build prediction models for future performance accordingly), as well as applying statistical tests to validate the robustness of recommendations.
6. Supporting junior team members, including quality control of code & recommendations and mentoring with stakeholder management & project scoping.
Who you are
Essential:
7. Strong experience as an analyst
8. Experience in presenting analytics driven output to wide ranging audiences
9. Proven experience of data mining using SQL (ODS and BigQuery)
10. Ability to drive projects forward and deliver to plan
11. The ability to communicate and influence at all levels
12. Excellent Excel skills
13. Numerate or Technical Degree (2:1 and above)
14. Mathematics A Level (or equivalent) Grade A or above
Desirable:
15. Experience in a retail, e-commerce or FMCG consumer-facing business
16. Experience with data visualisation software such as Tableau
17. Familiarity with Google’s wider data ecosystem (e.g. Google Cloud Storage, AutoML)
18. Knowledge of VBA
19. Experience of R or Python
What’s in it for you
By joining Ocado Retail, you’ll have the chance to experience life at the world’s largest online retailer, work with an amazing bunch of people who challenge what’s possible each day, and grow your skills and career in online retail.
If that’s not enough to tempt you, you’ll also get access to loads of great benefits to sweeten the deal. Here’s a taste of what we offer:
Health & Wellbeing: Private medical insurance with option to add your family, Digital GP appointments, market-leading family policies, mental health support, discounted gym memberships, dental insurance, and more.
Spend & Save: Annual bonus scheme split between personal and business objectives, recognition with reward platform, up to 7% matched pension contributions, 15% Ocado discount, 20% M&S discount, free breakfast every day in the office, electric vehicle leasing scheme, and free shuttle bus from Hatfield station to the office.
Never miss the moments that matter: Hybrid working, 26 days holiday plus 8 flexible bank holidays, options to buy extra holiday, 2 weeks work from anywhere, and lifestyle break opportunities.
Our Hiring Process
Lucky for us, we receive a high volume of applications and genuinely appreciate the time and effort invested by every candidate. To ensure a fair and thorough process, every application is reviewed by a member of our team. If your skills and experience are a strong match, a Talent Partner will contact you to discuss the role and guide you through the next steps of our hiring process.
Your Application and AI
In the spirit of innovation, we welcome you to use AI tools in your application, just as we use them in our own business at Ocado Retail. However, as you leverage this technology, please don't lose sight of the most important element: your unique self. Your experiences, passions, and personality are what truly set you apart. Ensure that your application still authentically conveys who you are and why you're a great fit for us.
Everyone’s welcome
We’re an equal opportunity employer. That means that we make sure all potential colleagues are treated fairly and equally. If you require reasonable adjustments during the recruitment process, please let us know on the application form.