Company Description
Wavenet is a managed services provider offering cybersecurity, communications, and connectivity that grows with our customers’ businesses. Since 2000, we’ve been keeping businesses connected.
Job Description
About the Role
We are looking for a pro‑active and organised Digital Marketing Executive to join our business. This role is ideal for someone who enjoys hands‑on digital execution, thrives in a fast‑paced environment, and is eager to take ownership of key marketing channels – particularly web development, marketing automation, SEO and webinars. You will play a pivotal role in supporting demand generation, campaign performance, and data quality across our systems. You will report to the Web Development Manager.
Key Responsibilities
Webinar management & lead generation
* Take full ownership of webinar coordination and delivery, collaborating with internal subject‑matter experts and external partners.
* Manage the end‑to‑end webinar execution process, including scheduling, promotion, attendee communications, live‑session support, and post‑event follow‑up.
* Work closely with Marketing Operations to use webinars as a scalable and repeatable lead‑generation channel.
* Track and analyse webinar performance, including attendance, engagement, and outcomes.
* Ensure webinar insights feed into campaign reporting, attribution models, and follow‑up workflows.
HubSpot marketing & data operations
* Act as the team’s HubSpot specialist, staying up to date with new features, functionality, and best practices.
* Support the team in maintaining high discipline around agreed HubSpot procedures, including list management, workflow compliance, and data hygiene.
* Assist in campaign tracking, lead‑source attribution, segmentation, dashboarding, and marketing reporting.
* Collaborate with colleagues to improve data quality, consistency, and reporting accuracy.
Search Engine Optimisation (SEO)
* Develop and implement SEO strategies that improve keyword rankings, traffic quality, and domain authority.
* Conduct keyword research, competitor analysis, and on‑page optimisation.
* Monitor performance via Google Analytics, Google Search Console, or SEO platforms.
* Provide optimisation recommendations for blogs, landing pages, and product content.
SharePoint & content coordination
* Support the organisation and maintenance of SharePoint marketing assets.
* Improve content structure, tagging, and accessibility within SharePoint.
General digital marketing support
* Assist in building and managing landing pages, email campaigns, and content uploads.
* Support campaign execution across paid, social, email, and website channels.
* Provide regular reporting and performance insights.
* Support with email signatures.
Essential Skills & Experience
* Experience in digital marketing, ideally within an IT, SaaS, or B2B environment.
* Strong understanding of HubSpot or similar marketing automation platforms.
* Experience delivering webinars or virtual events.
* Good understanding of SEO principles and tools.
* Strong organisational skills.
* Comfortable using SharePoint.
* Data‑driven mindset with reporting experience.
Qualifications
* Marketing Knowledge: Experience or qualifications in marketing, with familiarity with platforms such as HubSpot, Google Ads, and LinkedIn.
* Basic HTML/CSS or CMS experience.
* Project Management: Ability to handle multiple campaigns and projects simultaneously in a fast‑paced environment.
* Familiarity with lead generation workflows and attribution models.
* Industry Background: Experience in IT, cyber security, and/or telecoms, including working with third‑party partners and suppliers.
* Communication Skills: Strong spelling, grammar, copywriting, and proofreading skills, with the creativity to craft standout messaging.
* Organised and Proactive: Process‑driven with excellent attention to detail and a proactive, self‑motivated approach to initiating and delivering campaigns.
* Team‑Oriented: A collaborative team player who thrives in a diverse and ambitious environment.
Benefits
* Annual Leave: Begin with 25 days of leave, increasing by one day per year up to 28 days.
* Health & Wellbeing: Private medical coverage, discounted health plans, virtual GP access, eye care scheme, and a comprehensive employee assistance programme.
Contact
Ready to join the UK’s largest managed service provider? Apply today or contact our friendly Talent Acquisition Team for more information.
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