Position Summary
We’re excited to share that we have availability for a Senior National Account & Site Merchandising Manager role responsible for our UK market. Please note that this role is based in our London offices.
Key Responsibilities
The Senior National Account & Site Merchandising Manager leads the commercial agenda across multiple ELC brands and markets with key pure-play retailers. This role owns the P&L and strategic partnership with the retailer, crafting tailored growth plans per brand. The SNAM ensures delivery of financial goals through expert account management, content excellence, promotional planning, and cross-functional orchestration.
What This Role Does
Retail Partnership Strategic Planning
* Own the P&L for each brand with the pure-play retailer, ensuring delivery of sales, margin, and ROI goals
* Lead Joint Business Plan creation and negotiation with the retailer, aligning on promotional support, media, and merchandising
* Shape the annual commercial strategy per brand, reflecting local nuances and pure-play retailer mechanics
* Outline launch timelines, resource allocation, and milestones across portfolios
* Drive promotional strategy and campaign planning to maximise brand visibility
* Lead strategic negotiations with retail buyers (AVNs, MDF, promotions, exclusives)
* Ensure retailer compliance across MAP, content, product safety, and pricing
Stakeholder Engagement
* Act as the point person between internal teams (Marketing, Supply Chain, Finance) and external partners (agencies, retailer vendor managers)
* Resolve cross-functional conflicts, inventory issues, or promotional discrepancies
* Act as the primary contact for retailer Vendor Managers across brands
* Lead alignment with global/regional stakeholders: Brand Online, Marketing, PXM, Finance, Pan-EU PP, DCM Directors
Content & Merchandising Oversight
* Oversee content planning for Brand Stores and PDPs, ensuring consistency and performance
* Partner with executional teams (e.g., NAMs, Coordinators) to ensure content excellence and timely launches
* Oversee assortment strategies across national launches, seasonal programs, and exclusives.
* Drive continuous improvement of content through test & learn and A/B performance analysis
What This Role Does
Inventory Readiness
* Oversee inventory strategy and forecasting across brands
* Partner with supply chain teams to align stock levels with promotional calendars and launches
* Provide direction for shipment coordination and replenishment within fulfilment programs
* Support end-to-end PO lifecycle
* Monitor availability KPIs and dashboards, driving corrective actions
* Lead scenario planning for high-risk SKUs and peak periods
* Serve as escalation point for inventory gaps
Data, Analysis & Reporting
* Guide decisions on SKU launch, scale, or delisting using performance data
* Analyse KPIs: traffic, conversion, availability, content health, media ROI
* Inform future strategy with insights
* Present quarterly business reviews internally and with retailer partners
Leadership
* Lead and coach Account Managers and Site Merchandisers
* Provide strategic guidance to execution teams
* Influence senior leadership around pure-play retailer growth initiatives
* Serve as subject‑matter expert on retailer commercial best practices
* Align brand teams to refresh content for peak periods
What You Will Need To Be Successful In This Role
* Expert user of Vendor Central
* Extensive National Account Management experience with key pure‑play retailers
* Demonstrated success in Joint Business Planning
* Strong cross‑functional collaboration
* Strong organisational and prioritisation skills
* Exceptional communication, strategic influencing, and negotiation skills
* Strong analytical capabilities, especially ecommerce metrics
* Advanced proficiency in Excel, Word, PowerPoint; familiarity with ecommerce analytics tools
Compensation & Benefits
* Hybrid Working
* 25 Days Annual Leave (exc. Bank Holidays)
* 1 day Annual Leave to celebrate your birthday
* Holiday Purchase opportunity
* Bonus Opportunity
* Ability to work Remotely/Abroad up to two weeks per calendar year
* Summer Fridays
* Generous Staff Discount
* Mental Health Wellbeing Initiatives
* Benefits platform with exclusive discounts and offers
* Employee resource groups
* LinkedIn learning
#J-18808-Ljbffr